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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
1 is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence 1 performance in the Taiwan and how they change over time
See what factors influence 1 performance in the Taiwan and how they change over time
Available by subscription
Available by subscription
An analysis of 1' competitors in the Taiwan
An analysis of 1' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile is a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
1 holds a leading market position at the 98th percentile in Taiwan's Cafe & Restaurants industry. This indicates a significant market share and strong customer preference compared to competitors like 大手前鐵板燒 家樂福成功店, 泰飽爺 泰式平價料理 桃園中山店, Manee, Yi Jia Zi, 來我家吃pizza手工窯烤專賣店, and 靜岡勝政豬排, also at the 98th percentile.
Customer satisfaction (CSAT) is a key indicator of brand perception and customer loyalty, directly impacting retention and revenue.
Overall customer satisfaction for 1 is 83%, a decrease of 4.3 percentage points year-over-year. Satisfaction varies by city, with Taoyuan City showing the highest CSAT (89%) and significant growth. Tainan has the lowest CSAT (71%) with a substantial decrease. There was a notable drop in CSAT between April and May 2025, followed by some recovery in June.
Average check reflects customer spending habits and pricing power, influencing revenue and profitability per transaction.
The overall average check for 1 is 259 TWD, showing a 4.2% increase year-over-year, suggesting customers are spending slightly more per visit. Data is limited, but Taichung shows an average check of 220 TWD, with no change. The average check decreased between April and June of 2025.
The number of outlets indicates market reach and expansion, reflecting brand investment and growth strategy.
1 has a total of 15 outlets across Taiwan. Taichung has the highest concentration with 4 outlets, followed by New Taipei with 3. Other cities like Taipei, Lugang Township, Kaohsiung, Puxin Township, Hukou, Tainan, Hsinchu and Taoyuan City each have 1 outlet.
Identifying top competitors through cross-visitation patterns enables strategic benchmarking and competitive advantage analysis.
McDonald's (6.92%) is the most frequently cross-visited brand by 1's customers, followed by 店 (3.85%), 烏龍麵所大慶店(2.31%), 一穗禾心製麵(2.31%), and Starbucks (2.31%). This suggests considerable overlap in customer preferences with these brands.
Understanding traffic workload by hour helps optimize staffing, promotions, and resource allocation to meet customer demand.
Traffic workload for 1 peaks between 17:00 and 19:00, with the highest workload at 18:00 (45.37%). Traffic is significantly lower during the early morning hours, indicating the need for staffing and promotional adjustments to align with peak and off-peak times.
Analyzing consumer segments by gender and generation allows for targeted marketing and product positioning strategies.
Women (88%) are significantly over-represented, while Men (112%) are under-represented in 1's consumer base. Gen Y (179%) shows very high affinity, suggesting a strong connection with this generation.