Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Yakitateya performance in the Japan and how they change over time
See what factors influence Yakitateya performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Yakitateya' competitors in the Japan
An analysis of Yakitateya' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Yakitateya is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals brand's share of foot traffic, indicating competitive strength and customer preference within the industry.
Yakitateya holds a leading market performance percentile of 97 in the Cafe & Restaurants industry in Japan, placing it in the top 3% of brands. This signifies a strong market position. Performance peers in similar percentile ranges include Horutanya, de H, 三宝亭, すし道楽, 赤坂中華わんたん亭, and Japanese-style Café Bar "Kikuraku".
CSAT reflects customer happiness, directly impacting loyalty and revenue. Monitoring it helps identify areas for improvement and strengthens customer relationships.
Yakitateya's overall customer satisfaction is 68%, a decrease of 18.7 percentage points year-over-year. Nagano Prefecture shows a CSAT of 61%, with a decrease of 25.3 percentage points. The CSAT has fluctuated between 55.17% and 77.78% from May to July 2025, indicating potential variability in customer experience.
Outlet count reflects market reach. Monitoring distribution informs expansion, resource allocation, and identifies growth opportunities.
Yakitateya has 24 outlets in Nagano Prefecture, 5 in Yamanashi Prefecture, 4 in Tochigi and Ibaraki Prefecture each, 3 in Miyagi and Shizuoka Prefecture each, 2 in Kanagawa Prefecture, and 1 in Fukushima, Fukui, and Saitama Prefecture each. Nagano Prefecture accounts for the majority of outlets.
Competitor analysis reveals market dynamics and informs strategies. It identifies key players impacting brand performance and customer choices.
Yakitateya's top competitors based on cross-visitation are McDonald's (26.92%), Sukiya (11.54%), かつや (7.69%), Ramen Yamaokaya (7.69%), and Kaikatsu Club (7.69%). McDonald's represents a significant share of cross-visitation, indicating substantial overlap in customer base.
Traffic workload highlights peak operational periods. Analyzing hourly trends aids staffing optimization and resource allocation for demand.
Yakitateya experiences peak traffic workload between 11 AM and 4 PM, with the highest activity around 1 PM (69.76%). Traffic is minimal during early morning and late evening hours, suggesting potential for adjusted hours. The restaurant is closed between 7 PM and 9 AM.
Understanding consumer segments allows tailored campaigns, enhancing engagement and ROI by reaching specific demographics effectively.
Yakitateya's customer base shows strong affinity towards women (Index 96, under-indexed) and men (Index 103, over-indexed), as well as Gen X (Index 398, strongly over-indexed). This indicates that Gen X are highly represented among Yakitateya's customers.