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Managing Partner, Global Business Development
See what factors influence Waffle Works performance in the Turkey and how they change over time
See what factors influence Waffle Works performance in the Turkey and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Waffle Works' competitors in the Turkey
An analysis of Waffle Works' competitors in the Turkey
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Waffle Works is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows the brand's share of foot traffic, revealing its competitive strength and customer preference.
Waffle Works holds a leading market performance percentile of 98 in Turkey's Cafe & Restaurants industry. This position indicates a strong competitive standing. Performance peers in the same percentile range include TEKİN USTA DONDURMA ESKİ DATÇA, YÖRESEL PİDE SALONU, Bedri Usta Ayvalık, Chicken Project, SULTAN MURAT TESİSLERİ, and Sevinç'in Lezzet Sofrası.
Customer satisfaction (CSAT) reflects customer loyalty and service quality, directly impacting brand reputation and repeat business.
Waffle Works has an overall customer satisfaction of 80%, a slight decrease of 1.6pp year-over-year. In the Marmara Region, CSAT is 85%, showing positive growth. CSAT varied significantly throughout the period, peaking in June and dropping notably in July, indicating potential service or quality fluctuations.
Average check measures customer spending per visit, reflecting pricing strategy effectiveness and customer purchasing power.
The overall average check for Waffle Works is 461.4 TRY, a 46.4% increase year-over-year. In the Marmara Region, the average check is 430.3 TRY, with no growth observed. The average check value shows fluctuations during the observed months.
Outlet count indicates brand reach and market penetration, reflecting expansion strategy and potential revenue streams.
Waffle Works has 20 outlets in Turkey. The Marmara Region has the highest number of outlets (9), followed by Central Anatolia Region (3). Southeastern Anatolia, Mediterranean, and Eastern Anatolia Regions each have 2 outlets. Black Sea and Aegean Regions each have 1 outlet, indicating varying regional presence.
Identifying top competitors through cross-visitation helps understand market dynamics and competitive positioning.
The top competitors for Waffle Works, based on customer cross-visitation, are Starbucks (5.26%) and Maydonoz Döner (5.26%). Tunus Islak Hamburger Anıttepe Şubesi, Supla, and Tarihi Tencere Köftecisi Ankara each have a cross-visitation of 2.63%. This data indicates shared customer bases and direct competition for Waffle Works.
Traffic workload analysis reveals peak hours, aiding in staff optimization and resource allocation for customer satisfaction.
Traffic workload for Waffle Works varies significantly throughout the day. Peak hours are between 11:00 AM and 10:00 PM, with the highest traffic workload at 9:00 PM (50%). The lowest traffic is between 2:00 AM and 7:00 AM. This shows customer flow during the day.
Understanding consumer demographics enables targeted marketing and tailored offerings, enhancing customer engagement.
Waffle Works' consumer base shows a high affinity towards women (affinity index: 135) and Gen Y (affinity index: 171). This suggests these segments are overrepresented among Waffle Works' customers, indicating a high affinity or engagement relative to the average consumer.