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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Waffle Factory performance in the France and how they change over time
See what factors influence Waffle Factory performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Waffle Factory' competitors in the France
An analysis of Waffle Factory' competitors in the France
In Cafés & Restaurants
·Jun – Aug 25
Waffle Factory is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Waffle Factory's market performance is at the 54th percentile in France's Cafe & Restaurants industry, indicating an average market standing. This means the brand captures an average share of customer traffic compared to its competitors. Performance peers in the same percentile range include La Bellezza, Les Fils à Maman, Boulangerie Louise, Shinko, Deïa Coffee & Kitchen - Brunch Marseille, and Okito.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Waffle Factory's overall CSAT in France is 80%, a 14.4 percentage point increase year-over-year. This indicates a strong positive sentiment among customers. The CSAT data by regions shows Metropolitan France with 80% satisfaction. The CSAT dynamic data shows a fluctuation between 75.89 and 87.44 during the period.
Average check reveals how much customers spend per visit, influencing revenue and profitability.
Waffle Factory's overall average check in France is 12.5 EUR, a 2.5% increase year-over-year. This suggests customers are spending slightly more per visit. The average check data by regions shows Metropolitan France with 12.5 EUR. The average check dynamic data shows a fluctuation between 11.61 and 13.09 EUR during the period.
Number of outlets indicates brand's reach and market presence, affecting accessibility and brand awareness.
Waffle Factory has 79 outlets in Metropolitan France, 3 in Réunion, and 1 in Martinique. This distribution shows a strong presence in Metropolitan France with smaller presence in other regions.
Competitor analysis identifies key players and their market share, informing competitive strategies.
Waffle Factory's top competitors based on cross-visitation are McDonald's (9.80%), Burger King (6.37%), KFC (4.74%), Quick (3.27%), and O'Tacos (2.78%). This indicates that customers who visit Waffle Factory also frequently visit these fast-food chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation.
Waffle Factory experiences peak traffic between 10 AM and 7 PM, with the highest workload around 4 PM (53.11%). Traffic is minimal between midnight and 8 AM. This data helps optimize staffing and operations during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Waffle Factory's customer base shows a higher affinity among women (122 index) compared to men (78 index). Among generations, Gen Z (145 index) and Gen Y (118 index) show higher affinity compared to Gen X (61 index). This suggests marketing efforts should focus on younger, female demographics.