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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Vadilal Ice performance in the India and how they change over time
See what factors influence Vadilal Ice performance in the India and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Vadilal Ice' competitors in the India
An analysis of Vadilal Ice' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Vadilal Ice is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Vadilal Ice, with a market performance percentile of 97, is a leading brand. This indicates a high degree of customer preference and competitive strength. The brand outperforms peers like Mappas Restaurant, Tabula Rasa, Alchemy, Anando Foods - Vegetarian Restaurant in Bhuj, Jalpaan and CHEF PALAT.
CSAT is crucial for assessing customer loyalty and identifying areas for service improvement to foster lasting relationships.
Vadilal Ice's overall customer satisfaction (CSAT) is 67%, showing a decrease of 16.8 percentage points year-over-year. In Gujarat, CSAT is 68% with a decline of 20.7 percentage points. There is a negative trend and measures should be taken to improve customer satisfaction.
Competitor analysis highlights market dynamics, informing strategies to differentiate and capture market share amid competitive pressures.
McDonald's is the top competitor for Vadilal Ice, with a cross-visitation rate of 13.16%. Other notable competitors include Ajay's, La Pino'z Pizza, Tea Post and Natural Ice Cream, each sharing a cross-visitation rate of 7.89%.
Analyzing consumer segments by Gender and Generation informs targeted marketing, enhancing brand affinity and market penetration.
Women (affinity index 117) and Gen Y (affinity index 109) are overrepresented, showing high affinity towards Vadilal Ice. Men (affinity index 94) and Gen X (affinity index 45) are underrepresented. Gen Z is also overrepresented (affinity index 153), indicating a high affinity towards the brand.