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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Vadilal Ice performance in the India and how they change over time
See what factors influence Vadilal Ice performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Vadilal Ice' competitors in the India
An analysis of Vadilal Ice' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Vadilal Ice is in the lower 22% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Vadilal Ice holds the 22nd percentile in the Cafe & Restaurants industry in India, indicating a below average market performance. This suggests that Vadilal Ice captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Mayuresh Hotel, Amigo's 13 Foodcourt, Vatika The Kitchen Garden, Khatri Bandhu Pot Ice-Cream and Mastani, The Green Kitchen - Eat Healthy. Eat Tasty., and Highway Delight.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT scores often correlate with increased revenue and positive word-of-mouth.
Vadilal Ice's overall customer satisfaction is 74%, a decrease of 2.3 percentage points year-over-year. In Gujarat, the CSAT is 75%. The CSAT trend shows fluctuations between 72.22% and 76.92% from June to August 2025, indicating variable customer experiences.
Outlet count indicates brand reach and market presence. A larger network can drive higher revenue, but also requires effective management and resource allocation.
Vadilal Ice has a total of 69 outlets across multiple states in India. Gujarat has the highest number of outlets (46), followed by Rajasthan (7), Madhya Pradesh (4), and Uttar Pradesh (4). This distribution highlights Gujarat as a key market for Vadilal Ice.
Competitor analysis identifies key rivals and their customer overlap. This insight informs strategies to differentiate the brand and attract customers from competitors.
McDonald's and Tea Post are the top competitors of Vadilal Ice, with a cross-visitation rate of 15.38%. La Pino'z Pizza and Ajay's follow with 11.54%. Jakaas Chinese Food has a cross-visitation rate of 7.69%. This indicates that customers who visit Vadilal Ice also frequently visit these brands.
Traffic workload by hour reveals peak and off-peak times. This insight helps optimize staffing, promotions, and resource allocation to meet customer demand effectively.
Vadilal Ice experiences peak traffic workload between 10:00 and 21:00, with the highest workload around 20:00 (48.16%). Traffic is significantly lower during the early morning hours (0:00 to 6:00). This data suggests that Vadilal Ice is most popular during lunch, afternoon, and dinner times.
Understanding consumer segments by gender and generation enables targeted marketing. Affinity insights inform positioning strategies to resonate with specific demographics.
Vadilal Ice's customer base shows a higher affinity towards men (index 116) compared to women (index 64). Among generations, Gen Z shows the highest affinity (index 112), followed by Gen Y (index 98) and Gen X (index 64). This suggests that Vadilal Ice is more popular among men and Gen Z consumers.