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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence UGO performance in the Czechia and how they change over time
See what factors influence UGO performance in the Czechia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of UGO' competitors in the Czechia
An analysis of UGO' competitors in the Czechia
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
UGO is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference.
UGO's market performance is at the 98th percentile, indicating a leading position in the Czech Cafe & Restaurants industry. This high percentile suggests a strong market presence and high customer preference compared to peers like (A)void cafe, Drapal Restaurant, Pivstro, U Modré Kachničky, Francin, and Penzion Parkán, all positioned at the 98th percentile.
Customer satisfaction (CSAT) reflects customer contentment, directly impacting loyalty, brand reputation, and long-term business success.
UGO's overall CSAT is 57%, a decrease of 1.7pp year-over-year. Satisfaction varies by region, with Moravia-Silesia at 73% (+7.4pp) and Central Moravia at 68% (+18.2pp), while Prague shows 59% (-1.3pp). A downtrend is observed in overall customer satisfaction, despite regional increases. This suggests a need to investigate factors influencing the decline.
Average check (transaction value) drives revenue and reveals spending habits, guiding pricing and marketing to boost profitability.
UGO's overall average check is 184.9 CZK, a 13.6% decrease year-over-year. Prague's average check is 194.7 CZK, with no growth reported. The decline in average check requires investigation into pricing strategies, menu offerings, or changes in customer spending behavior to identify areas for improvement.
Outlet count indicates brand reach and growth, reflecting expansion strategy and market penetration in specific regions.
UGO has 11 outlets in Prague, 5 each in Central Moravia and Moravia-Silesia, 4 in Southwest, 3 in Central Bohemia, 2 in Northeast, and 1 each in Southeast and Northwest. Prague represents the largest concentration of UGO outlets, revealing it as the brand’s primary market.
Competitor analysis identifies key players and customer overlap, informing strategies to strengthen market position and customer retention.
UGO's top competitors based on customer cross-visitation are McDonald's (13.95%), Bageterie Boulevard (11.63%), Burger King (9.30%), Mezi Srnky (6.98%), and KFC (6.98%). McDonald's leads in cross-visitation, indicating shared customer base. Understanding the appeal of these competitors helps refine UGO's offerings and marketing.
Traffic workload reveals peak hours, enabling efficient staffing, inventory management, and optimized service to maximize revenue.
UGO's peak traffic is between 9 AM and 7 PM, with the highest workload between 11 AM and 1 PM. Traffic is minimal during early morning hours (12 AM - 6 AM). This informs staffing schedules to match peak demand and optimize resource allocation.
Consumer insights by gender and generation guide targeted marketing, positioning strategies, and product development.
UGO's customer base shows high affinity among women (index 154) and Gen Z (index 223), suggesting these groups are overrepresented relative to the average consumer. The affinity index for Gen Y is 128, whereas men have an index of 68 and Gen X has affinity index of 36, indicating underrepresentation of these segments.