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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Tonden performance in the Japan and how they change over time
See what factors influence Tonden performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tonden' competitors in the Japan
An analysis of Tonden' competitors in the Japan
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Tonden is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tonden has a MARKET PERFORMANCE percentile of 99, indicating a leading position. This places it in the top 1% of brands, suggesting strong customer preference relative to competitors such as Asakuma, Ramen Kagetsu Arashi, and Yomenya Goemon, which are also in the leading position.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT scores often correlate with repeat business.
Tonden's overall CSAT is 77%, up 0.3pp year-over-year. Kanagawa Prefecture shows the highest CSAT at 91% with a growth of 7.5pp. Gunma Prefecture reports the lowest CSAT at 68% with a decrease of 8pp. The CSAT trend shows a slight decrease from May to July 2025.
Average check reveals spending habits and pricing power. Monitoring trends aids revenue strategy and understanding customer value perception.
Tonden's overall average check is 2K JPY, up 0.2% year-over-year. Chiba and Saitama Prefectures have the highest average check at 2.1K JPY. Hokkaido Prefecture has the lowest average check at 1.8K JPY. The average check shows a slight decrease from May to July 2025.
Outlet count indicates reach. Growth suggests expansion, while stagnation may signal market saturation or strategic shifts.
Tonden has the most outlets in Saitama Prefecture (17), followed by Hokkaido Prefecture (10). Chiba Prefecture has 4 outlets, and Kanagawa Prefecture has 3. These figures highlight regional market priorities, with Saitama having a significantly larger presence.
Competitor analysis identifies key rivals for strategic positioning and gaining market share by understanding customer choice.
The top competitors visited by Tonden's customers are 店 (14.48%), McDonald's (9.84%), Saizeriya (6.83%), and Starbucks (6.69%). This indicates considerable overlap, revealing potential competition for customer foot traffic and suggesting competitive strategies.
Traffic workload measures peak hours, enabling staffing optimization and promotional timing to maximize customer service.
Tonden experiences peak traffic workload between 12:00 PM and 1:00 PM (69.81% and 68.72% respectively). Traffic is minimal between 10:00 PM and 10:00 AM, suggesting strategic allocation for staffing and resource during high-traffic window.
Consumer segment analysis informs marketing by identifying key demographics and aligning campaigns for maximal impact and targeted messaging.
Women show a higher affinity (81%) and Gen X demonstrates a strong affinity (138%). Gen Z also shows a strong affinity (129%), suggesting that targeted marketing strategies should emphasize their preference and engage with their interest.