Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Grill performance in the Denmark and how they change over time
See what factors influence The Grill performance in the Denmark and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
The Grill is in the lower 29% of brands
Sample of brands in the same percentile
An analysis of The Grill' competitors in the Denmark
An analysis of The Grill' competitors in the Denmark
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Grill is in the lower 29% of brands in Denmark's Cafe & Restaurants industry, indicating a below average market performance. This suggests that The Grill captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Focaccia 'n' Tonic, Café Vin og Brød, Aspire Lounge, Chiba, Trattoria Fiat, and PS Bar & Grill.
Competitor analysis identifies key rivals and customer preferences. It informs strategies to gain market share and differentiate from competitors.
McDonald's and Sunset Boulevard are the top competitors for The Grill, with a cross-visitation rate of 21.74%. Skovgrillen, Burger King and Queens Corner also attract customers who visit The Grill, but to a lesser extent (8.70%). This suggests a need to analyze these competitors' offerings and customer experience to identify opportunities for differentiation.
Understanding consumer segments enables targeted marketing. Gender and generation insights inform tailored campaigns and product positioning strategies.
The Grill's customer base shows a high affinity towards women (91%) and men (105%). Gen X (136%) and Gen Z (358%) are overrepresented, indicating a strong affinity, while Gen Y (61%) is underrepresented. Marketing efforts should consider the preferences and behaviors of Gen X and Gen Z to maximize engagement.