Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the Denmark and how they change over time
See what factors influence McDonald's performance in the Denmark and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of McDonald's' competitors in the Denmark
An analysis of McDonald's' competitors in the Denmark
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
McDonald's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
McDonald's in Denmark holds a leading market performance at the 100th percentile, placing it in the top 1% of brands. This indicates a strong market presence and high customer preference compared to its peers like Restaurant Flammen, Gasoline Grill, and Hidden Dimsum.
Competitor analysis identifies key rivals and customer overlap. This insight informs strategies to enhance competitive positioning and customer retention.
Burger King (11.39%) and Sunset Boulevard (7.97%) are McDonald's main competitors in Denmark, based on cross-visitation data. Bone's (3.66%), Restaurant Flammen (3.05%), and Carl's Jr. (1.64%) also compete for McDonald's customers.
Traffic workload by hour reveals peak and off-peak times. This insight informs staffing and resource allocation for optimal service efficiency.
McDonald's in Denmark experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (68.30%). Traffic is lowest between 02:00 and 06:00, indicating overnight closures or reduced service.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies, maximizing campaign effectiveness.
McDonald's in Denmark shows a high affinity with women (75%) and men (115%). Gen X (123%) also shows high affinity, while Gen Y (81%) and Gen Z (77%) are under-indexed, suggesting a need to tailor marketing to these younger generations.