Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence The Coffee performance in the Portugal and how they change over time
See what factors influence The Coffee performance in the Portugal and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of The Coffee' competitors in the Portugal
An analysis of The Coffee' competitors in the Portugal
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
The Coffee is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand strength, reflecting customer preference and competitive edge in foot traffic within the cafe & restaurant sector.
The Coffee is a leading brand in Portugal's Cafe & Restaurants industry, securing a top 1% market performance percentile. This indicates strong market presence. Performance peers include Companhia, Oakberry Açaí, Taverna Alfacinha, AllGarbe, Alforno Madeira and Olivia Lisboa.
CSAT reflects customer happiness, directly impacting loyalty and revenue. Monitoring CSAT helps identify areas for improvement in service and product offerings.
The Coffee's overall customer satisfaction (CSAT) is 88%, a 2.3 percentage point decrease year-over-year. Porto shows the highest CSAT at 89%, followed by Lisbon and Setúbal, where Setúbal increased 14.3 pp. Monitoring and addressing the reasons of decrease are necessary.
Average check indicates spending per customer, crucial for revenue analysis. A higher average check can signify increased value perception or effective upselling.
The average check for The Coffee is 6.10 EUR, a 12.80% increase year-over-year. Lisbon has the highest average check at 6.10 EUR. Monitoring this metric across locations can help in strategy adjustments.
Outlet count reflects brand reach and market penetration. More outlets can mean greater accessibility and brand visibility for potential customers.
The Coffee has a total of 12 outlets in Portugal. Most are located in Lisbon (9), followed by Porto (2) and Setúbal (1). This distribution indicates the brand's current geographical focus.
Competitor analysis shows brand positioning. Cross-visitation data reveals consumer choices and shared customer base with other brands.
The top competitors for The Coffee, based on customer cross-visitation, are Manteigaria (6.27%), Pastéis de Belém (5.97%), The Folks (5.37%), McDonald's (3.28%), and Honest Greens (2.99%). This indicates the competitive landscape.
Traffic workload reveals peak hours, helping optimize staffing and resource allocation. Understanding customer flow ensures efficient service during busy periods.
The Coffee's peak traffic workload occurs between 8:00 and 18:00, with the highest at 11:00 (64.12). Traffic is minimal outside of those hours, highlighting the need for optimized staffing during peak times.
Analyzing consumer segments by gender and generation allows for precise marketing. Affinity insights guide tailored messaging, enhancing engagement and brand resonance.
The Coffee shows a high affinity with women (113 index) and Gen Z (131 index). There is also high affinity with Gen Y (124 index). Men (90 index) and Gen X (71 index) are under-indexed. These insights are crucial for targeted campaigns and product positioning.