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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Thai Express performance in the United States and how they change over time
See what factors influence Thai Express performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Thai Express' competitors in the United States
An analysis of Thai Express' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Thai Express is in the lower 17% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Thai Express's market performance is in the lower 17%, indicating a critically low market standing. This means the brand captures less foot traffic compared to competitors. Performance peers in the same range include La Semilla, The Blue Point, Mooo's Creamery, The Muse Whiskey Bar & Coffee Shop, Marakanda Restaurant, and El Encebollado de Rossy.
Customer satisfaction is crucial for brand loyalty and growth, reflecting the quality of customer experience and service.
Overall customer satisfaction for Thai Express is 74%, a significant increase of 18.1 percentage points year-over-year. Nevada shows the highest satisfaction at 96%, followed by Arizona at 94%. Texas has a lower satisfaction rate of 39%. The CSAT trend shows fluctuations between June and August 2025, with a low in July.
Number of outlets indicates brand reach and market presence, influencing accessibility and brand awareness.
Thai Express has a total of 10 outlets in the United States. New York and Oregon each have 2 outlets, while California, Texas, Arizona, Nevada, Minnesota, and Georgia each have 1 outlet. This distribution reflects the brand's current market coverage.
Identifying key competitors helps understand the competitive landscape and benchmark performance against industry rivals.
The top competitors for Thai Express, based on customer cross-visitation, are Buffalo Wild Wings (15.38%) and Miller's Ale House (7.69%). Enderly Coffee Company, Nacho Daddy, and Miko each have a cross-visitation rate of 7.69%. This indicates shared customer interest with these brands.
Analyzing traffic workload by hour helps optimize staffing and resource allocation to meet customer demand effectively.
Thai Express experiences peak traffic workload between 11 AM and 8 PM, with the highest workload around 6 PM (65.37%). Traffic is minimal during early morning hours. This data suggests optimal staffing during peak hours to manage customer flow.
Understanding consumer segments allows for targeted marketing strategies, enhancing engagement and brand relevance.
Thai Express's customer base shows a slightly higher affinity among women (102) compared to men (98). Gen X shows a high affinity (164), while Gen Y is under-indexed (75). This suggests targeted marketing towards Gen X and women may be effective.