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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Sujata Mastani performance in the India and how they change over time
See what factors influence Sujata Mastani performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Sujata Mastani is in the lower 41% of brands
Sample of brands in the same percentile
An analysis of Sujata Mastani' competitors in the India
An analysis of Sujata Mastani' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sujata Mastani's market performance is in the lower 41%, indicating a below average market standing. This suggests that the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile: Darjeeling Cafe Varkala, Panchami Pure Veg Restaurant, Lazeezo, Anantha - Pure Veg, Zamindar Restaurant, Ramesh Restaurant & Dhaba.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Sujata Mastani's top competitors based on customer cross-visitation are McDonald's (12.15%), Haldiram's (4.86%), Domino's Pizza (4.45%), Irani Cafe (3.64%), and Atithi - veg (3.64%). McDonald's has a significantly higher cross-visitation rate, suggesting a strong overlap in customer base. This highlights the need to understand McDonald's appeal to Sujata Mastani's customers.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to meet customer demand.
Sujata Mastani experiences peak traffic between 18:00 and 22:00, with the highest workload at 21:00 (65.56%). Traffic is minimal before 10:00. This data suggests that staffing and resources should be maximized during evening hours to handle the increased customer volume.
Understanding consumer segments by gender and generation enables targeted marketing and product strategies, maximizing engagement and ROI.
Sujata Mastani's customer base shows a high affinity towards women (112 index), indicating over-representation. Men are under-indexed (72). Gen X shows the highest affinity (187), while Gen Y (87) and Gen Z (55) are under-indexed. This suggests marketing efforts should focus on Gen X and consider strategies to attract Gen Y and Gen Z.