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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Subway performance in the Russia and how they change over time
See what factors influence Subway performance in the Russia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
An analysis of Subway' competitors in the Russia
An analysis of Subway' competitors in the Russia
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Subway is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market share reflects brand's foot traffic, revealing competitive strength and customer preference in the industry. Key indicator of market dominance.
Subway in Russia holds a leading market position, ranking in the top 1% within the Cafe & Restaurants industry. This high percentile signifies a strong competitive advantage and considerable customer preference compared to peers like Khinkali, Sushi Moji, and Pomponchik, all at the 99th percentile.
Customer satisfaction (CSAT) reflects brand perception, influencing loyalty and growth. High CSAT scores correlate with positive brand experiences and customer retention.
Subway's overall customer satisfaction in Russia is 79%, a significant 17.7 percentage point increase year-over-year. CSAT varies regionally, with Northwestern Federal District at 84% and Central Federal District at 46%. Customer satisfaction increased between May and July 2025.
Outlet count indicates market presence and expansion strategy. Tracking distribution across regions helps assess market coverage and growth potential.
Subway has a total of 45 outlets in the Central Federal District, representing the largest concentration in Russia. Other key regions include Ural Federal District (26 outlets), Northwestern Federal District (24 outlets) and Southern Federal District (24 outlets).
Identifying top competitors helps refine strategies and understand the competitive landscape. Cross-visitation data highlights brands vying for the same customer base.
Subway's main competitors in Russia, based on customer cross-visitation, include Burger King, Kafe Ryumochnaya, Teremok, Вкусно — и точка, and Killfish, each sharing approximately 16.67% of Subway's customer base. These are the brands Subway's customers also visit.
Understanding peak traffic hours allows for efficient staffing and resource allocation. Optimizing operations during busy periods enhances customer experience and revenue.
Subway in Russia experiences peak traffic between 10:00 and 20:00, with the highest workload between 12:00 and 18:00. Traffic is significantly lower during nighttime hours. These are the brand's busiest hours.