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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Subway performance in the Georgia and how they change over time
See what factors influence Subway performance in the Georgia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Subway' competitors in the Georgia
An analysis of Subway' competitors in the Georgia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Subway is in the lower 39% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Subway's market performance is in the lower 39%, indicating a below average/lagging position. This means Subway captures less foot traffic than most competitors. Performance peers in similar range: Restoran, Toma's Wine Cellar, Cheri pasta bar, Rcheuli / რჩეული, Armazis Kheoba, My Boba Bubble Tea.
Identifying top competitors and cross-visitation patterns reveals direct rivals and shared customer base, informing competitive strategies and marketing efforts.
Top competitors based on cross-visitation are Wendy's (14.81%), Dunkin' (14.81%), Luca Polare ლუკა პოლარე (11.11%), Restaurant Pasanauri (11.11%), and McDonald's (11.11%). This indicates shared customers and potential areas for competitive focus.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize service and customer experience.
Subway's peak traffic workload occurs between 16:00 and 20:00, with the highest workload at 18:00 (49.57%). The lowest workload is at 6:00 (10.71%). This informs staffing and promotional strategies.
Analyzing consumer segments by gender and generation informs targeted marketing, allowing tailored messaging and product offerings to maximize engagement.
Subway's customer base shows high affinity among women (77% index, -23.32 delta) and Gen Y (155% index, 55.08 delta). This suggests that Subway is more popular among these groups compared to the average consumer.