Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Subway performance in the Georgia and how they change over time
See what factors influence Subway performance in the Georgia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Subway' competitors in the Georgia
An analysis of Subway' competitors in the Georgia
In Cafés & Restaurants
·Aug – Oct 25
Subway is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Subway's market performance in Georgia is at the 47th percentile, indicating a below average/lagging position. This suggests that Subway captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Indus Valley Restaurant, Shavi Coffee Roasters, Sarke Georgian Kitchen Wine & Grill, Wrap Master, Santino, and Plov Lagman Kazakh Uzbek.
Competitor analysis identifies key rivals and their customer overlap. This insight informs strategies to gain market share and customer loyalty.
Subway's top competitors in Georgia, based on customer cross-visitation, are Wendy's (11.90%), Dunkin' (9.52%), Tsiskvili (7.14%), ''Spice Garden''Indian & Halal Restaurant (4.76%), and Fripsy Belgian Fries (4.76%). This shows which brands Subway customers also frequent.
Traffic workload by hour reveals peak and off-peak times. This data helps optimize staffing, promotions, and resource allocation.
Subway in Georgia experiences peak traffic between 13:00 and 20:00, with the highest workload around 14:00 (51.06%). Traffic is lowest between 3:00 and 7:00. This data shows when Subway is busiest and when it needs the most staff.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning and messaging strategies.
Subway's customer base in Georgia shows a higher affinity towards women (73%) compared to the average consumer. Men are overrepresented (124%). Gen X is significantly overrepresented (333%), while Gen Y is underrepresented (52%).