Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Starbucks performance in the Malta and how they change over time
See what factors influence Starbucks performance in the Malta and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbucks' competitors in the Malta
An analysis of Starbucks' competitors in the Malta
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Starbucks is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks in Malta holds a market performance percentile of 52, indicating an average market position. This suggests moderate brand strength relative to competitors like Kalamà, Mananni Maltese Restaurant, iPlace, Blu Beach, Mal Moll, and Dolce Sicilia, all within a similar range.
Customer satisfaction (CSAT) reflects brand perception. Tracking CSAT helps identify areas for improvement and gauge loyalty.
Starbucks' overall CSAT in Malta is 68%, a decrease of 6.4pp year-over-year. The South Eastern Region shows high satisfaction (78%), while the Central Region has the lowest (55%). This indicates regional disparities in customer experience.
Average check reveals customer spending habits. Monitoring this KPI helps optimize pricing and promotions for revenue growth.
The overall average check for Starbucks in Malta is 7.5 EUR, down 7.8% year-over-year. The South Eastern Region has the highest average check (9.1 EUR), while the Northern Region has the lowest (6.3 EUR). This highlights regional differences in spending.
Outlet count indicates market presence. Tracking this metric shows expansion and market penetration within different regions.
Starbucks has 6 outlets in the Central Region, 4 in the Northern Region, 3 in the South Eastern Region, 2 in the Southern Region, and 1 in the Gozo Region. This distribution highlights the brand's varying presence across Malta's regions.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns informs strategies to attract and retain customers.
Costa Coffee is the top competitor with a 12.68% cross-visitation rate. McDonald's follows at 7.04%. eeetwell and Ta' Kris both have a 5.63% cross-visitation rate, while Gems - Sushi Bar & Cafeteria has 4.23%. This shows customer overlap.
Traffic workload reveals peak hours. Understanding customer traffic patterns helps optimize staffing and resource allocation.
Starbucks experiences peak traffic between 11 AM and 6 PM, with the highest workload around 12 PM (56.90%). Traffic is minimal before 7 AM and after 9 PM. This data informs staffing and operational decisions.
Consumer segments inform targeted marketing. Understanding gender and generational mix allows for tailored campaigns and product offerings.
Women are overrepresented (98 index) and Men are overrepresented (102 index). Gen X is highly overrepresented (181 index), while Gen Y (86 index) and Gen Z (44 index) are underrepresented. This suggests a strong affinity among Gen X consumers.