Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence SS Fried Chicken performance in the Indonesia and how they change over time
See what factors influence SS Fried Chicken performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top café & restaurant brands by number of locations
Search among the top 10,053 café & restaurant brands by number of locations
In Cafés & Restaurants
·May – Jul 25
SS Fried Chicken is in the top 3% of brands
Sample of brands in the same percentile
An analysis of SS Fried Chicken' competitors in the Indonesia
An analysis of SS Fried Chicken' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference, reflecting brand's share of foot traffic in the industry.
SS Fried Chicken holds a leading position with a percentile of 97, placing it in the top 3% of brands in Indonesia's Cafe & Restaurants industry. This indicates strong market presence relative to peers like Uniyum, Suteki Sushi, PUNCAK SAKA, Wuareg Bakso, Pizza Marzano and Ayam Geprek Berabe.
Customer satisfaction (CSAT) reflects customer loyalty. Tracking CSAT helps identify areas for improvement, ensuring long-term customer retention and business growth.
SS Fried Chicken's overall customer satisfaction is 63%, a decrease of 13.1 percentage points year-over-year. Satisfaction varies regionally, with Sumatra at 71% and Kalimantan at 47%, both showing decreased satisfaction. There's a downward trend in customer satisfaction observed from April to June 2025.
Number of outlets indicates brand reach and expansion. Tracking outlet distribution helps assess market coverage and identify potential growth areas.
SS Fried Chicken has a varying number of outlets across regions. Sumatra has 26 outlets, Kalimantan has 13, and Java has 2. This distribution highlights Sumatra as the region with the strongest presence.
Competitor analysis identifies key players and market dynamics. Understanding competitors helps refine strategies and maintain a competitive edge.
SS Fried Chicken's top competitors based on customer cross-visitation are KFC (10%), Richeese Factory (6.67%), Mie Ayam Jogja Cabang Stabat (6.67%), Pizza Hut (6.67%), and Wisma Benteng Restaurant (3.33%). This reveals potential direct and indirect competitors.
Traffic workload analysis reveals peak hours. Understanding traffic patterns optimizes staffing, resource allocation, and improves customer experience during busy times.
SS Fried Chicken experiences peak traffic workload between 16:00 and 21:00, with the highest traffic around 19:00. Traffic is minimal between midnight and 7:00, indicating the need for adjusted operations during these hours.
Consumer segment analysis enables targeted marketing. Understanding demographics helps tailor messages, optimize product offerings, and improve customer engagement.
SS Fried Chicken's customer base shows affinity variations by gender and generation. Women are overrepresented, with an affinity index of 64, while men are also overrepresented with an affinity index of 130. Gen Y exhibit high affinity (134), while Gen X are at 68 and Gen Z are at 32.