Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Sprig + Fern performance in the New Zealand and how they change over time
See what factors influence Sprig + Fern performance in the New Zealand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Sprig + Fern is right in the middle
Sample of brands in the same percentile
An analysis of Sprig + Fern' competitors in the New Zealand
An analysis of Sprig + Fern' competitors in the New Zealand
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sprig + Fern's market performance is at the 45th percentile, indicating a below average/lagging market position. This means the brand captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Daily Bread, The Garden Spot Eatery, Mrs Bun&Dumpling, Botswana Butchery, Mexico, and Number 8 wire.
Identifying key competitors helps a brand understand its competitive landscape and refine its strategies for market share.
Sprig + Fern's top competitors based on customer cross-visitation are McDonald's (8.33%), Domino's Pizza (5%), Toad Hall (5%), The Mussel Pot Restaurant (3.33%), and BurgerFuel (3.33%). This indicates that customers who visit Sprig + Fern also frequent these establishments.
Analyzing traffic workload by hour helps optimize staffing and resource allocation to meet customer demand efficiently.
Sprig + Fern experiences peak traffic workload between 4 PM and 6 PM, with the highest workload at 6 PM (61.70%). Traffic is minimal during the early morning hours and gradually increases throughout the day.
Understanding consumer segments allows for targeted marketing, tailoring products and messages to specific demographic groups.
Sprig + Fern's customer base shows a high affinity towards women (76% with delta -24.33) and Gen X (120% with delta 19.98). Men are over-indexed (122% with delta 21.97), while Gen Y is under-indexed (82% with delta -17.57).