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Managing Partner, Global Business Development
See what factors influence Spok performance in the France and how they change over time
See what factors influence Spok performance in the France and how they change over time
Available by subscription
Available by subscription
An analysis of Spok' competitors in the France
An analysis of Spok' competitors in the France
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Spok is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reflects brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Spok, with a market performance of 97 in France's Cafe & Restaurants industry, holds a leading position. This indicates strong brand preference and competitive strength. Peers such as Café La Station, Come Papa Ristorante, Mimosa, Hautes-roches, Le Coste Mor, and Entrepotes Sainte-Maxime share a similar leading market position.
CSAT shows customer loyalty and service quality, influencing repurchase rates and brand advocacy.
Spok's overall customer satisfaction (CSAT) in France is 85%, a 3.5pp increase year-over-year, indicating improved customer experience. The CSAT for Metropolitan France mirrors the overall value, reflecting consistent satisfaction across the region.
Average check is an important metric because it shows how much money customers spend.
Spok's average check in France is 15.3 EUR, down 2.9% year-over-year. The average check for Metropolitan France mirrors the overall value. A decrease may indicate changes in menu pricing, promotional strategies, or customer spending habits.
Number of outlets reflects brand reach and expansion strategy, crucial for market penetration and revenue growth.
Spok has 30 outlets in Metropolitan France. A constant number of outlets indicates a stable presence without recent expansion or contraction in this specific region.
Identifying key competitors informs strategic positioning and helps to refine competitive advantages for market share.
Spok's main competitors, based on customer cross-visitation, include JUNK, Le Bocage Normand, McDonald's, and Pizza Capri Marseille. Brasserie Dubillot has less cross-visitation. Understanding these competitors helps Spok refine its market positioning and attract customers.
Traffic workload analysis optimizes staffing & resource allocation, ensuring efficient service during peak hours.
Spok's traffic workload peaks at 55.10% around 12:00, suggesting lunchtime is the busiest period. There is also significant traffic workload around 11:00 (34.52%) and 13:00 (45.14%). Low traffic before 8:00 and after 16:00.
Consumer segment analysis guides targeted marketing and product development, maximizing engagement and ROI.
For Spok, women (101 affinity index) and Gen Y (108 affinity index) have higher affinity. Men (99 affinity index), Gen X (98 affinity index), and Gen Z (81 affinity index) segments are under-indexed, suggesting opportunities for targeted engagement.