Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence SPAR performance in the Netherlands and how they change over time
See what factors influence SPAR performance in the Netherlands and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SPAR' competitors in the Netherlands
An analysis of SPAR' competitors in the Netherlands
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
SPAR is in the top 13% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reflects brand's foot traffic share, showing competitive strength and customer preference within the industry.
SPAR's market performance is at the 87th percentile, indicating an above average position. This means that SPAR outperforms 87% of its competitors in terms of foot traffic. SPAR's peers in the same range include Snackbar Noord, Strandpaviljoen Oost, Vlieland, Romy's Kitchen, Pannenkoekenhuis 't Kabouterke, Fridays Baby Truck, and Pierre's Chocolate.
Customer satisfaction (CSAT) is a key indicator of customer loyalty, reflecting the quality of service and overall brand perception.
SPAR's overall CSAT is 88%, a significant increase of 18.5 percentage points year-over-year. This suggests that customer perception of SPAR has improved considerably. Regionally, the Netherlands shows an 88% CSAT, mirroring the overall satisfaction score.
Tracking the number of outlets indicates brand reach, expansion efforts, and overall market presence within the industry.
SPAR has 100 outlets in the Netherlands. This represents a comprehensive presence. There is no growth value, but it does not mean there is a missing value, there is simply no change.
Competitor analysis reveals key players and their customer overlap, which is crucial for strategic positioning and competitive advantage.
SPAR's top competitors based on customer overlap are McDonald's (15.79%), Domino's Pizza (10.53%), 't Gildehuys (5.26%), Grand Café El Molino (5.26%), and French Tacos (5.26%). This indicates that SPAR customers also frequently visit these establishments.
Analyzing traffic workload by hour helps optimize staffing, promotions, and resource allocation based on peak and off-peak times.
SPAR experiences peak traffic between 8:00 AM and 4:00 PM, with the highest workload around 45.34% at 4:00 PM. Traffic is minimal during the early morning hours and late evening. These insights help SPAR optimize resource allocation.
Understanding consumer segments allows for targeted marketing strategies, tailored product offerings, and enhanced customer engagement based on demographics.
The consumer gender mix shows an affinity index of 135 for men and 42 for women, indicating that men are overrepresented among SPAR's consumers compared to the average. For generations, Gen X has an affinity index of 150, while Gen Y has an affinity index of 89.