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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Southern Fried Chicken performance in the Russia and how they change over time
See what factors influence Southern Fried Chicken performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
An analysis of Southern Fried Chicken' competitors in the Russia
An analysis of Southern Fried Chicken' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Southern Fried Chicken is in the lower 18% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Southern Fried Chicken is in the lower 18% of brands, indicating a critically low market performance. This suggests a need to improve competitiveness. Performance peers in a similar range include Promenad and Costa Coffee.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business.
Overall customer satisfaction for Southern Fried Chicken is 72%, a decrease of 12.5 percentage points year-over-year. The Volga Federal District shows a similar CSAT of 72%. CSAT peaked at 100 in July 2025, indicating a need to investigate the drop.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Southern Fried Chicken has 13 outlets in the Volga Federal District and 1 in the Northwestern Federal District. The Volga region represents 100% of the brand's outlet presence, highlighting a regional concentration.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Southern Fried Chicken customers also visit Interview (33.33% cross-visitation). This indicates Interview is a notable competitor capturing a portion of Southern Fried Chicken's customer base.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Peak traffic for Southern Fried Chicken occurs between 10 AM and 8 PM, with the highest workload at 65.16% at 5 PM. Traffic is lowest between midnight and 7 AM, suggesting reduced operational needs during these hours.