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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Southern Fried Chicken performance in the Russia and how they change over time
See what factors influence Southern Fried Chicken performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
An analysis of Southern Fried Chicken' competitors in the Russia
An analysis of Southern Fried Chicken' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Southern Fried Chicken is in the lower 31% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Southern Fried Chicken's market performance is in the lower 31%, indicating a below average market standing. This means the brand captures less foot traffic compared to its competitors in Russia's Cafe & Restaurants industry. Performance peers in the same percentile range include Пиццерия Freddy Fazber entertainment, Бельгийский эль, Sushkof i pizza, Мясо&Хлеб, Smoky People Самара, and Harat's Pub.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business and positive word-of-mouth.
Southern Fried Chicken boasts an 89% overall CSAT, a significant 31.4 percentage point increase year-over-year. In the Volga Federal District, CSAT is also 89% with the same growth. This indicates a strong positive customer perception and improved service quality compared to the previous year.
Outlet count indicates brand reach and market presence. A larger number of outlets can lead to greater brand visibility and accessibility for customers.
Southern Fried Chicken has 15 outlets in the Volga Federal District. This represents the brand's current physical presence and accessibility within that region.
Competitor analysis identifies key rivals and customer overlap. Understanding competitor strategies informs positioning and helps capture market share.
The primary brand visited by Southern Fried Chicken's customers is Southern Fried Chicken itself, with a cross-visitation rate of 100%. This suggests strong brand loyalty within its customer base.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes customer satisfaction.
Southern Fried Chicken experiences peak traffic workload between 10:00 AM and 21:00 PM, with the highest workload occurring at 18:00 PM (67.01). This data helps optimize staffing and resource allocation during peak hours.