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Managing Partner, Global Business Development
See what factors influence Southern Fried Chicken performance in the Russia and how they change over time
See what factors influence Southern Fried Chicken performance in the Russia and how they change over time
Available by subscription
Available by subscription
An analysis of Southern Fried Chicken' competitors in the Russia
An analysis of Southern Fried Chicken' competitors in the Russia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Southern Fried Chicken is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows the brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Southern Fried Chicken's market performance in Russia is at the 98th percentile, indicating a leading position. This signifies that the brand captures a substantial share of customer visits compared to its peers. Brands Milano, Chito-Gvrito, DROVA, Krasnodarskiy Paren', Mansarda and Brasserie Lambic, with a position of 98, are in the same range.
Customer satisfaction (CSAT) measures how well the brand's products or services meet customer expectations, driving loyalty and positive word-of-mouth.
Southern Fried Chicken's overall CSAT in Russia is 86%, a significant increase of 34.8 percentage points year-over-year. This indicates a substantial improvement in customer satisfaction. In the Volga Federal District, CSAT is also 86%, reflecting consistent satisfaction across the region.
Number of outlets indicates brand reach and presence, reflecting investment in expansion and service accessibility for customers.
Southern Fried Chicken has 12 outlets in the Volga Federal District of Russia. This represents the entire recorded outlet presence for the brand in Russia during the specified period.
Competitor analysis shows the competitive landscape, overlap in customer base, and market share dynamics crucial for strategic decision-making.
Southern Fried Chicken's cross visitation is currently 100. Further analysis of the competitive landscape and customer overlap is needed to devise effective strategies.
Traffic workload by hours helps optimize staffing, manage peak times, and ensure efficient operations based on customer flow patterns.
Peak traffic for Southern Fried Chicken in Russia occurs between 10 AM and 8 PM, with the highest workload between 4 PM and 6 PM, suggesting these are crucial hours for staffing and service optimization. There is no traffic from 10 PM to 8 AM.