Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Soulmate Coffee performance in the Turkey and how they change over time
See what factors influence Soulmate Coffee performance in the Turkey and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Soulmate Coffee' competitors in the Turkey
An analysis of Soulmate Coffee' competitors in the Turkey
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Soulmate Coffee is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Soulmate Coffee, with a 99th percentile MARKET PERFORMANCE, is a leading brand. This high percentile indicates a strong market presence, suggesting it outperforms most competitors in foot traffic and customer preference. Performance peers: LUPPEN FRIED CHICKEN, Bahar Bahçe-Garden Wedding, Emek Saray Restaurant, Kızılkayalar, ATA LAHMACUN BORNOVA ŞUBE, CHİNESE SECRET'S share similar market positions.
Customer satisfaction (CSAT) reflects loyalty and predicts future behavior. Tracking it helps refine offerings and build lasting relationships.
Soulmate Coffee's overall CSAT is 76%, a decrease of 3.3 percentage points year-over-year. Aegean Region shows the highest CSAT at 83% with a growth of 13.4pp, while Marmara Region shows the lowest at 74% with a decrease of 18.5pp. This indicates a need to address issues particularly in Marmara region.
Average check indicates customer spending per visit and is a direct indicator of revenue generation capability.
The overall average check for Soulmate Coffee is 265.9 TRY, a 40.9% increase year-over-year. The Aegean Region has the highest average check at 285.2 TRY, while the Marmara Region has the lowest at 181.8 TRY. This suggests varying pricing strategies and customer spending habits across regions.
Outlet count reflects brand reach and expansion strategy. More outlets generally mean greater market presence and accessibility.
Soulmate Coffee has 14 outlets in the Mediterranean Region, the highest number, followed by Central Anatolia and Aegean Regions with 7 each. Eastern and Southeastern Anatolia Regions have the fewest outlets (1 each). This reveals a concentration of outlets in specific regions.
Understanding competitors is crucial for strategic positioning. It reveals which brands attract similar customers and helps refine marketing.
Top competitors for Soulmate Coffee include Starbucks (10.66% cross-visitation), Köfteci Yusuf (9.84%), and Kahve Dünyası (6.56%). This indicates that customers who visit Soulmate Coffee also frequently visit these establishments. Doğal Yeşil Fırın Pasta and Katmerci Dayı account for 4.10% cross visitation each.
Traffic workload by hour identifies peak times and staffing needs. It helps optimize operations and improve customer experience.
Soulmate Coffee experiences peak traffic between 17:00 and 21:00 (5:00 PM - 9:00 PM), with the highest workload at 68.88% around 21:00 (9:00 PM). Traffic is significantly lower during early morning hours. This data informs staffing and resource allocation.
Consumer segments reveal who the customers are. Gender and generation affinity insights inform targeted marketing and positioning strategies.
Soulmate Coffee's customer base shows that Women are under-indexed (69) and Men are over-indexed (116) compared to the average consumer. Gen X (59) and Gen Y (73) are under-indexed and Gen Z is highly over-indexed (254), indicating a strong affinity. The affinity index values are relative measures, not percentages.