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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Skroz Dobra Pekara performance in the Serbia and how they change over time
See what factors influence Skroz Dobra Pekara performance in the Serbia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Skroz Dobra Pekara' competitors in the Serbia
An analysis of Skroz Dobra Pekara' competitors in the Serbia
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Skroz Dobra Pekara is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Skroz Dobra Pekara holds a leading position with a market performance percentile of 99 in Serbia's Cafe & Restaurants industry. This indicates a strong competitive advantage. Performance peers in a similar range include Basch House 1887, Burrito Madre, KFC, Starbucks, Kafeterija, and Thyme.
Customer satisfaction is key because it shows how happy customers are, impacting loyalty, reviews, and ultimately, revenue.
Customer satisfaction for Skroz Dobra Pekara is at 54%, a decrease of 11.6 percentage points year-over-year. Vojvodina shows 59% satisfaction, Central Serbia 53%. This decline suggests a need to investigate and address factors affecting customer experience across locations to improve loyalty.
Average check is an important KPI that indicates customer spending habits, impacting revenue and profitability strategies.
The average check for Skroz Dobra Pekara is 574.1 RSD, up 8.8% year-over-year. Central Serbia leads at 587 RSD. This indicates increased spending per customer, potentially driven by menu updates, pricing adjustments or upselling strategies.
Outlet numbers show how widespread the brand is, which is key for reaching customers and growing market share.
Skroz Dobra Pekara has 66 outlets in Central Serbia and 18 in Vojvodina. Central Serbia has the biggest representation, this shows where the brand has strongest operational presence and market penetration. This data helps inform expansion and resource allocation strategies.
Competitor analysis reveals market dynamics, helping the brand understand its position and improve customer experience.
The top competitors for Skroz Dobra Pekara include McDonald's (11.66%), Walter BBQ (7.24%), Kafeterija (3.89%), Starbucks (3.08%), and Coffeedream (2.82%). High cross-visitation with McDonald's suggests overlapping customer base for quick service options. Walter BBQ means the customers are choosing barbecue option at the same rate.
Understanding peak traffic times is crucial for efficient staffing, inventory, and customer experience optimization.
Traffic workload for Skroz Dobra Pekara peaks between 9 AM and 11 AM (60.02% - 65.82%), indicating the busiest hours. The lowest traffic occurs between 1 AM and 5 AM (15.77% - 21.61%). Understanding these trends informs staffing and promotional strategies for peak and off-peak hours.
Consumer insights based on gender and generation help tailor marketing, optimize offerings, and build stronger customer connections.
Women show 86 affinity index, while men are over-indexed at 109. Gen X over-indexed at 166, Gen Y under-indexed at 58, and Gen Z close to average representation at 103. This data informs targeted marketing strategies to resonate with over-indexed segments while attracting under-indexed ones.