Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Simit Sarayı performance in the Germany and how they change over time
See what factors influence Simit Sarayı performance in the Germany and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Simit Sarayı' competitors in the Germany
An analysis of Simit Sarayı' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Simit Sarayı is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Simit Sarayı holds the 99th percentile in Germany's Cafe & Restaurants industry, indicating a leading market position. This high percentile suggests strong competitive performance, customer preference and successful brand presence. Peers within the same performance range include: Strandhaus, Malafemmena, Chocolate Dream, Bursa Uludag Kebapcisi, Shenlong, and Karina's Fischgarten.
Outlet distribution indicates market coverage, informing expansion and resource allocation strategies for growth.
Simit Sarayı has the most outlets in Bremen and North Rhine-Westphalia, each with 4 locations. Bavaria, Rhineland-Palatinate, Lower Saxony and Hesse each have 1 location. The distribution of outlets indicates where Simit Sarayı has stronger presence and potential areas for expansion.
Understanding key competitors is vital for strategic positioning and gaining a competitive edge in the market.
The top competitors based on cross-visitation include McDonald's (6.58%), Döner Kebab Restaurant TERAS Berlin (3.95%), L'Osteria (3.95%), Burger King (3.95%), and KFC (3.95%). McDonald's has significantly higher cross-visitation, suggesting a strong overlap in customer base. These insights help Simit Sarayı understand its competitive landscape and customer preferences.
Traffic workload analysis helps optimize staffing and operations, aligning resources with peak customer demand times.
Simit Sarayı experiences peak traffic workload between 11:00 and 17:00, with the highest at 12:00 (51.02%). Traffic starts picking up at 5:00, gradually increases, and rapidly declines after 18:00. There is no workload between 21:00 and 3:00. This data enables Simit Sarayı to optimize staffing and resource allocation during peak hours.
Consumer segment insights enable targeted marketing, enhancing customer engagement and campaign effectiveness for higher ROI.
Women show an affinity index of 95, while men show 103. Gen Y shows an affinity index of 154. Gen X and Gen Z are 52 and 66 respectively. Gen Y consumers exhibit high affinity, while Gen X and Gen Z are under-indexed, which indicates that Gen Y are greatly represented in the Simit Sarayı’s client segment.