Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Shaurma Club performance in the Georgia and how they change over time
See what factors influence Shaurma Club performance in the Georgia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Shaurma Club' competitors in the Georgia
An analysis of Shaurma Club' competitors in the Georgia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Shaurma Club is in the top 7% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Shaurma Club's Market Performance stands at the 93rd percentile, indicating a leading market position. This means the brand outperforms most competitors in attracting customers. Performance peers within the same range include Cafe Palermo, DEDA Tbilisi, Floria Restaurant, Sushi, Leuville and Sazandari.
Outlet count indicates brand reach and market coverage, influencing accessibility and overall revenue potential.
Shaurma Club has one outlet located in Lower Kartli. A limited presence might constrain overall market reach and potential revenue compared to brands with broader distribution networks.
Understanding competitors helps refine strategies, identify opportunities, and maintain a competitive edge in the cafe & restaurant industry.
McDonald's is the top competitor with 23.26% cross-visitation, followed by MacShaurma, Wendy's and Pizza Di Roma each having 6.98% cross-visitation. City Chicken is at 4.65%. This indicates that customers of Shaurma Club also frequent these other brands.
Traffic workload analysis identifies peak hours, optimizing staffing and resource allocation to improve customer service and operational efficiency.
Shaurma Club experiences peak traffic workload between 18:00 and 22:00, with a high of 68.88% at 21:00. Conversely, the lowest traffic occurs between 03:00 and 09:00. Resource allocation should align with these patterns.
Consumer segment analysis enables targeted marketing, tailoring products/services to specific demographics, increasing engagement and maximizing ROI.
Women have a high affinity (65) while Men have a very high affinity (126). Gen Z is a very high affinity group (226) compared to Gen Y (118), which means that both segments are highly engaged compared to the average consumer. Marketing should be targeted on those segments.