Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Shake Smart performance in the United States and how they change over time
See what factors influence Shake Smart performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Shake Smart' competitors in the United States
An analysis of Shake Smart' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Shake Smart is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals a brand's competitive strength and customer preference in the industry, showing brand's share of foot traffic.
Shake Smart has a market performance percentile of 60, indicating an average/above average market standing. This suggests it performs competitively within the Cafe & Restaurants industry in the United States. Shake Smart shares this position with peers like The Gingered Peach, Port & Park Bistro & Bar, Chinatown Garden, Jin Jin Restaurant, Red Pepper, and Luchaz pupuseria y restaurante.
The number of outlets reflects brand reach, indicating potential market penetration and expansion success.
Shake Smart has a presence across multiple states, with California having the most outlets (8), followed by Texas (4), Pennsylvania (3), Florida (2), and smaller presence in Louisiana, Illinois, Alabama, Utah, Minnesota and North Carolina (1 each). This distribution reveals its geographic focus and expansion strategy.
Understanding key competitors helps in benchmarking performance and identifying competitive threats and opportunities.
The primary competitors for Shake Smart are Raising Cane's Chicken Fingers, Panda Express, The Cheesecake Factory and Starbucks, each with 20% cross visitation and Edo Japanese Steakhouse with 10% cross visitation. This indicates shared customer base and identifies brands consumers also frequent.
Traffic workload analysis helps optimize staffing, manage resources effectively, and improve customer experience during peak hours.
Shake Smart experiences peak traffic workload between 10:00 AM and 4:00 PM, with the highest traffic around 2:00 PM. Traffic begins increasing at 6:00 AM, rising significantly until it reaches its peak, then declines after 4:00 PM, with zero traffic between 10:00 PM and 6:00 AM. This data suggests optimal staffing is critical during these hours.
Analyzing consumer segments by gender and generation provides insights for targeted marketing and tailored product positioning.
Shake Smart shows a high affinity with women (130%), suggesting a high engagement from this group. Gen X shows a high affinity (221%), while Gen Y affinity is relatively lower (67%). This means those segments are strongly represented in Shake Smart's customer base relative to the average consumer.