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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Selecto Coffee performance in the South Korea and how they change over time
See what factors influence Selecto Coffee performance in the South Korea and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Selecto Coffee' competitors in the South Korea
An analysis of Selecto Coffee' competitors in the South Korea
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Selecto Coffee is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing its competitive strength and customer preference in the industry.
Selecto Coffee is a leading brand with a 99th percentile market performance. This indicates a strong market position, signifying high customer preference relative to competitors like 맷돌순두부, 고메스퀘어, Jojo Kalguksu, 바통 Baton meal cafe, 흑쇠 서면점, and Bar Pomme, which also share this percentile.
Outlet count indicates brand reach and market presence, directly affecting accessibility and revenue potential.
Selecto Coffee has a diverse presence across South Korea, with 35 outlets in Gyeonggi, 11 in South Gyeongsang, and 7 in South Chungcheong. Other states like Jeonbuk, Gangwon, North & South Chungcheong, Jeju, and North Gyeongsang, have fewer outlets (2 or 1 each). This shows a concentration of stores in Gyeonggi and South Gyeongsang.
Competitor analysis identifies market rivals and customer preferences, informing competitive strategies and differentiation efforts.
Selecto Coffee shares customers with Upper and Under (25.49%), Something About Coffee (19.61%), 푸르파파 서초우성직영점 (17.65%), Gong Cha (15.69%) and 셀렉티드닉스 강남역점 (15.69%). These brands represent key competitors whose customers also visit Selecto Coffee locations, indicating areas for potential differentiation and competitive strategies.
Traffic patterns reveal peak hours and operational demands, optimizing staffing and resource allocation.
Selecto Coffee experiences its highest traffic workload between 12 PM and 6 PM, peaking at 47.31% around 1 PM. There's a significant increase in activity starting at 8 AM (6.31%) and a sharp decline after 9 PM (43.89%). The lowest traffic occurs between 2 AM and 6 AM, with virtually no activity.
Consumer segments highlight key demographics, enabling targeted marketing and tailored product offerings for diverse groups.
Selecto Coffee shows varied affinity across consumer segments. Women (114%) exhibit higher affinity compared to Men (91%). Among generations, Gen Z is highly overrepresented (262%), while Gen X (158%) shows significant overrepresentation as well. Gen Y (39%) is underrepresented compared to the average consumer.