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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Sekret Smaku performance in the Poland and how they change over time
See what factors influence Sekret Smaku performance in the Poland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Sekret Smaku' competitors in the Poland
An analysis of Sekret Smaku' competitors in the Poland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Sekret Smaku is in the lower 41% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sekret Smaku's market performance is in the lower 41%, indicating a below average market standing. This means that Sekret Smaku captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Kredens, KuKu Taiwanese Food & Bubble tea 台灣麵食, Genatsvale Restauracja Gruzińska, Lody na deptaku, Ciepłe Kluchy Mrągowo, and Bar Smakosz.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and future sales. Higher CSAT often correlates with repeat business.
Sekret Smaku demonstrates strong customer satisfaction with an overall CSAT of 80%, a significant 10.1 percentage point increase year-over-year. In Lesser Poland Voivodeship, CSAT also stands at 80% with a similar growth of 10.1 percentage points. This indicates a positive trend in customer perception and loyalty towards the brand.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions.
The average check for Sekret Smaku in Lesser Poland Voivodeship is 49.9 PLN. While there's no overall average check value or year-over-year comparison available, the location-specific data provides insight into customer spending habits. The dynamic data shows fluctuations in average check over the observed period.
The number of outlets indicates brand reach and market presence. More outlets can mean greater accessibility and brand visibility.
Sekret Smaku has 14 outlets in Lesser Poland Voivodeship. This indicates the brand's physical presence and accessibility within that region. Without data on other regions or historical trends, it's difficult to assess growth or overall market penetration.
Identifying competitors helps understand the competitive landscape. Knowing who customers also visit informs strategic positioning and marketing efforts.
The top competitors for Sekret Smaku, based on cross-visitation, are KFC (6.02%), McDonald's (5.26%), Żabka (3.01%), Pierogarnia Krakowiacy (2.26%), and Cytat Café (2.26%). This suggests that customers who visit Sekret Smaku also frequent these establishments, indicating potential areas for competitive analysis and differentiation.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to meet customer demand effectively.
Sekret Smaku experiences peak traffic workload between 13:00 and 16:00, with the highest workload at 14:00 (61.48%). Traffic gradually increases from 8:00, peaks in the afternoon, and declines in the evening, with minimal activity during the night. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments allows for targeted marketing. Tailoring strategies to different groups improves engagement and ROI.
Sekret Smaku's customer base shows a high affinity among women (index 112) and Gen X (index 113), indicating these segments are overrepresented compared to the average consumer. Gen Z also shows a high affinity (index 111). Gen Y is underrepresented (index 88). This suggests marketing efforts could be tailored to appeal to these high-affinity groups.