Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Scoops performance in the India and how they change over time
See what factors influence Scoops performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Scoops' competitors in the India
An analysis of Scoops' competitors in the India
In Cafés & Restaurants
·Jul – Sep 25
Scoops is in the lower 27% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Scoops is in the lower 27th percentile, indicating a lagging market position. This suggests lower foot traffic compared to competitors. Performance peers in the same range include Manmohan Samosa Center, KK Thali, Lazy Suzy, Jay Maharashtra Bhel Center, Sabras - Buffet, Restaurant & Party Hall, New Leela Bhavan , Patiala , Punjab, and PRABHU SHREE JI DHABA.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased revenue.
Scoops' overall CSAT is 45%, a significant decrease of 38.9 percentage points year-over-year. Telangana shows a CSAT of 39%, with a decrease of 39.1 percentage points. This indicates a substantial decline in customer satisfaction, requiring investigation and improvement strategies.
Outlet count indicates brand reach and market presence. Growth reflects expansion strategy and potential revenue increase.
Scoops has 62 outlets in Telangana, representing the majority of its presence. Other states include Andhra Pradesh (8), Karnataka (2), Maharashtra (1), West Bengal (1), Assam (1), Delhi (1), Uttarakhand (1), and Uttar Pradesh (1). Expansion is heavily concentrated in Telangana.
Identifying top competitors helps understand market dynamics and benchmark performance. Cross-visitation reveals shared customer base.
Top competitors based on cross-visitation are Nova Akhol (5.88%), KFC (5.88%), Mehfil Restaurant (5.88%), RAJU GARI BIRYANI ADDA (3.92%), and The Social Resto (3.92%). These brands share customers with Scoops, indicating potential areas for competitive analysis and differentiation.
Traffic workload by hour reveals peak times, aiding staffing and resource allocation. Optimizing operations improves customer experience.
Scoops experiences peak traffic between 10 AM and 10 PM, with the highest workload around 6-8 PM (50.11%-51.79%). Traffic is minimal between midnight and 8 AM. Staffing and resources should be optimized to handle peak hours effectively.
Understanding consumer demographics allows targeted marketing. Gender and generation insights inform tailored campaigns and product development.
Women show a higher affinity (116%) compared to men (93%). Gen X has the highest affinity (146%), while Gen Y shows 93% and Gen Z shows 43%. This suggests Gen X women are a key demographic for Scoops.