Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Scoops performance in the India and how they change over time
See what factors influence Scoops performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Scoops' competitors in the India
An analysis of Scoops' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Scoops is in the lower 30% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Scoops' market performance is at the 30th percentile, indicating a below average market position. This means Scoops captures less foot traffic compared to most competitors. Performance peers in the same percentile: SO Southy Restaurant, Krushna Pure Veg, IHNCA DHABA, Cafe Shafe, Salt Mango Tree, Pandit Ji De Pranthe.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and targeted marketing efforts.
Scoops' customers also frequently visit Cream Stone (6.85%), Pista House (6.85%), PRAKRUTHI RESTAURANT (5.48%), McDonald's (4.11%), and RAJU GARI BIRYANI ADDA (4.11%). This cross-visitation data highlights key competitors and shared customer interests.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and maximizes revenue potential.
Scoops experiences peak traffic between 10 AM and 10 PM, with the highest workload around 8 PM (53.36%) and 9 PM (54.36%). Traffic is lowest between 1 AM and 7 AM. This data informs staffing and resource allocation strategies.
Understanding consumer segments enables targeted marketing. Gender and generational insights inform tailored campaigns, improving engagement and brand resonance.
Women are overrepresented among Scoops' consumers (93%), while men are even more overrepresented (103%). Gen X is overrepresented (104%), Gen Y is slightly underrepresented (95%), and Gen Z is significantly overrepresented (109%). This suggests a high affinity among Gen Z consumers.