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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Scoom performance in the Germany and how they change over time
See what factors influence Scoom performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Scoom' competitors in the Germany
An analysis of Scoom' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Scoom is in the lower 27% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Scoom's market performance is in the lower 27% in Germany's Cafe & Restaurants industry, indicating a below average market standing. Performance peers in the same percentile include Mikado Sushi & More, Hauraman Restaurant, Cafe Pauli, M-ONE Cafe-Bar Restaurant, ANAND – Indisches Spezialitätenrestaurant, and De-Koffiestuv.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns helps refine marketing strategies and improve customer retention.
Scoom's top competitors based on customer cross-visitation in Germany include McDonald's (9.38%), Neuhauser (3.12%), Cafe Piano (3.12%), Nemitzer Heidehaus (3.12%), and OANH 65 (3.12%). McDonald's has the highest overlap in customer visits.
Traffic workload by hour reveals peak and off-peak times. Understanding traffic patterns helps optimize staffing, manage resources, and improve customer experience.
Scoom experiences the highest traffic workload between 12:00 and 17:00, peaking at 51.70% at 13:00. The lowest traffic workload occurs between 0:00 and 5:00, indicating the need for adjusted staffing during these hours.
Understanding consumer segments allows for targeted marketing. Gender and generational insights help tailor messaging and product offerings to specific customer groups.
Scoom's customer base shows a high affinity for women (110) and Gen X (144). This suggests that these segments are overrepresented among Scoom's customers, indicating a strong connection with these demographics. Gen Y is also overrepresented (113).