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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence SCHMITTS Backstube KG performance in the Germany and how they change over time
See what factors influence SCHMITTS Backstube KG performance in the Germany and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SCHMITTS Backstube KG' competitors in the Germany
An analysis of SCHMITTS Backstube KG' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
SCHMITTS Backstube KG is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
SCHMITTS Backstube KG's market performance is at the 97th percentile, indicating a leading position. This means it outperforms most competitors in foot traffic. Performance peers in the same percentile include Standard Pizza, Bäcker Saur, Kniebishütte, Restaurant Gioia, Restaurant Tauwerk ASC, and Döner PLUS.
Customer satisfaction (CSAT) reflects how happy customers are with their experiences, directly impacting loyalty and brand reputation.
Overall customer satisfaction for SCHMITTS Backstube KG is 74%, up 8.1 percentage points year-over-year, indicating improved customer sentiment. Bavaria shows 76% CSAT, down 2.8 percentage points, while Thuringia has 70% CSAT, up 18.6 percentage points. The CSAT trend shows fluctuations between May and July 2025.
Number of outlets indicates brand reach and potential market penetration, influencing customer access and revenue generation.
SCHMITTS Backstube KG has 16 outlets in Bavaria and 2 in Thuringia. The higher number of outlets in Bavaria suggests a strong regional presence, while Thuringia represents a smaller portion of the brand's footprint.
Competitor analysis identifies key players vying for the same customers, crucial for strategic positioning and differentiation.
The top competitors for SCHMITTS Backstube KG, based on customer cross-visitation, are McDonald's (14.89%), papperts GmbH (10.64%), Moon sushibar (6.38%), Burger King (6.38%), and Bäckerei Peter Schmitt GmbH (6.38%). McDonald's has the highest overlap in customer base.
Traffic workload by hours reveals peak and off-peak times, enabling efficient staffing and targeted promotions.
SCHMITTS Backstube KG experiences peak traffic between 8 AM and 12 PM, with the highest workload around 10 AM (59.10%). Traffic starts increasing at 5 AM, remains high during business hours, and drops significantly after 6 PM. There is no traffic between 8 PM and 4 AM.
Understanding consumer segments allows tailored marketing, optimizing messaging and product offerings for different groups.
Women have a high affinity (94) for SCHMITTS Backstube KG, while men have an affinity of 103. Gen X has a very high affinity (164), suggesting strong engagement, while Gen Y has a lower affinity (65), indicating potential for increased engagement.