Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Sbarro performance in the Saudi Arabia and how they change over time
See what factors influence Sbarro performance in the Saudi Arabia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Sbarro' competitors in the Saudi Arabia
An analysis of Sbarro' competitors in the Saudi Arabia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Sbarro is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sbarro in Saudi Arabia holds a market performance percentile of 97, indicating a leading position in the Cafe & Restaurants industry. This shows a strong market presence. Performance peers include Curry Land, Alamer bakery, مطعم ذوق البهارات للأكلات الهندية, حفنة فلافل, Agate Cafe & Restaurant, and Cup & Couch Cafe and Roastery, all within the same percentile range.
CSAT indicates customer loyalty, directly impacting repeat business and brand reputation, crucial for sustainable growth and market share.
Sbarro's overall customer satisfaction (CSAT) in Saudi Arabia is 84%, a decrease of 5.6 percentage points year-over-year. Makkah Region shows 86% CSAT, a decrease of 2.5pp. Riyadh Region shows 78% CSAT, a decrease of 12.1pp. CSAT trended from 64.86 to 90.77 between May and July 2025, indicating fluctuations in customer perception.
Average check reflects customer spending per visit, influencing revenue and profitability, a key indicator of pricing strategy effectiveness.
The overall average check for Sbarro in Saudi Arabia is 63.6 SAR, an increase of 16% year-over-year. In Riyadh Region, the average check is 72.9 SAR. Makkah Region shows an average check of 57.3 SAR. The average check varied from 66 SAR to 71.38 SAR between May and June 2025, then decreased to 53.2 SAR in July 2025.
Outlet count reflects brand reach and expansion, indicating market penetration and accessibility to customers across regions.
Sbarro has 7 outlets in the Makkah Region and 5 outlets in the Riyadh Region of Saudi Arabia. This distribution provides insight into the geographic focus of Sbarro's operations within the country.
Competitor analysis identifies key rivals and customer preferences, informing strategic decisions on differentiation and market positioning.
The top competitors for Sbarro in Saudi Arabia, based on cross-visitation, are Al Baik (7.48%), KFC (5.61%), Dunkin' (4.67%), Shawarmer | شاورمر (4.67%), and Barn's | بارنز (4.67%). This indicates the brands Sbarro customers also frequent.
Traffic workload patterns reveal peak hours, enabling optimal staffing and resource allocation to enhance customer service and operational efficiency.
Sbarro experiences peak traffic workload between 12:00 PM and 11:00 PM, with the highest workload at 10:00 PM (52.24%) and 11:00 PM (51.27%). The lowest workload is between 1:00 AM and 8:00 AM. This data suggests optimal times for staffing and promotions.
Understanding consumer segments allows tailoring marketing, enhancing engagement, and optimizing products to specific demographic preferences.
Sbarro's consumer base in Saudi Arabia shows a higher affinity among women (151%) compared to men (79%). There is a high affinity among Gen Y (143%). This indicates strong engagement or interest from these consumer segments, compared to the average consumer.