Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Royal Castle performance in the Trinidad And Tobago and how they change over time
See what factors influence Royal Castle performance in the Trinidad And Tobago and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Royal Castle is right in the middle
Sample of brands in the same percentile
An analysis of Royal Castle' competitors in the Trinidad And Tobago
An analysis of Royal Castle' competitors in the Trinidad And Tobago
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Royal Castle's market performance is at the 50th percentile, indicating an average market standing. This means Royal Castle captures an average share of customer traffic compared to its peers in Trinidad And Tobago's Cafe & Restaurants industry. Performance peers in adjacent percentile ranges include Subway, TGI Fridays, Church's Texas Chicken, and Tommy's Brewing Company.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and customer accessibility.
Royal Castle has a total of 14 outlets in Trinidad And Tobago. Tunapuna-Piarco has the highest number of outlets (5), followed by Sangre Grande and Tobago (2 each). San Juan-Laventille, Couva-Tabaquite-Talparo, Siparia, Penal-Debe and Princes Town each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Royal Castle's top competitors, based on cross-visitation, are KFC and Mario's Pizzeria (both at 19.35%), followed by Starbucks and Church's Texas Chicken (both at 12.90%). The Oasis Food Court at Grand Bazaar has a cross-visitation rate of 9.68%. This indicates that customers who visit Royal Castle also frequently visit these establishments.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand.
Royal Castle experiences peak traffic workload between 10:00 AM and 7:00 PM, with the highest traffic around 6:00 PM (63.56%). Traffic is minimal between midnight and 7:00 AM. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographic groups.
Royal Castle's customer base shows a higher affinity among women (index 109) compared to men (index 92). Among generations, Gen X is overrepresented (index 161), indicating a high affinity, while Gen Y is underrepresented (index 70).