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Managing Partner, Global Business Development
See what factors influence 日高屋 performance in the Japan and how they change over time
See what factors influence 日高屋 performance in the Japan and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of 日高屋' competitors in the Japan
An analysis of 日高屋' competitors in the Japan
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
日高屋 is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
日高屋 holds a leading market position in Japan's Cafe & Restaurants industry with a 99th percentile, placing it in the top 1% of brands. This high percentile signifies strong customer preference and competitive advantage. Peers like 島唄DINING 道ジュネー, Tori Ichidai, Tototoriton, Itazura-tamago, Hitomebore Sannomiya main branch, and Pronto share a similar leading market presence.
Customer satisfaction (CSAT) reflects customer contentment, impacting loyalty and brand reputation. Monitoring CSAT helps identify areas for service improvement.
日高屋's overall CSAT is 63%, a decrease of 5.6 percentage points year-over-year. Chiba Prefecture shows the highest CSAT at 75% with a growth of 5.9 percentage points, while Gunma Prefecture has a lower CSAT of 73% with a decrease of 10.3 percentage points. This mixed performance indicates regional variations in customer experiences requiring targeted strategies.
Average check (transaction value) reflects spending per customer, crucial for revenue analysis and pricing strategy optimization.
日高屋's overall average check is 1.1K JPY, up 21.8% year-over-year. Chiba Prefecture has the highest average check at 1.9K JPY. Tochigi, Ibaraki, Gunma and Saitama Prefecture all have an average check of 1.1K JPY, indicating consistency in customer spending habits across most regions.
Competitor analysis reveals market dynamics. Identifying overlapping customer bases helps refine marketing strategies and differentiate from rivals.
The top competitors for 日高屋, based on cross-visitation, include 店 (14.89%), McDonald's (12.45%), 店 (11.68%), Sukiya (11.17%), and Yoshinoya (9.11%). This indicates shared customer interest, suggesting potential areas for competitive differentiation in menu, service, or marketing to retain and attract customers.
Understanding consumer segments allows tailored campaigns. Analyzing demographics like gender and generation enhances marketing effectiveness and relevance.
日高屋's customer base shows a higher affinity towards women (76% affinity) and over-representation among Gen X (124% affinity) and Gen Z (110% affinity), while Gen Y is under-indexed (69% affinity). This suggests marketing strategies should focus on these groups, with adjusted messaging to appeal to their preferences.