Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Pollo Tropical performance in the Colombia and how they change over time
See what factors influence Pollo Tropical performance in the Colombia and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pollo Tropical' competitors in the Colombia
An analysis of Pollo Tropical' competitors in the Colombia
Discover your traffic workload during different times of the day
In Cafés & Restaurants
·Jun – Aug 25
Pollo Tropical is in the top 10% of brands
Sample of brands in the same percentile
Market Performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
Pollo Tropical's Market Performance is in the top 10% in Colombia's Cafe & Restaurants industry, indicating a leading position. This percentile reflects strong customer preference and competitive strength relative to peers like El Oriental, El Meson De Los Angeles, taqueria, Panadería Cosmopolita, La pizza de Juancho, MY VOYAGE restaurante gastrobar., which all have a 90 percentile.
Outlet count indicates market presence and expansion, reflecting growth strategy and accessibility to customers in different regions.
Pollo Tropical has a limited presence in Colombia, with 2 outlets in RAP Pacífico and 1 in RAP (Especial) Central. This reveals a focused, possibly emerging, market strategy within specific regions.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and potential collaborative opportunities.
McDonald's is the top competitor for Pollo Tropical in Colombia, with 16.67% cross-visitation. Other competitors include RESTAURANTE HUAYANG CHINA, Muralla Restaurante, Restaurant The Paisa Portal, and Restaurante La Negra, each with 8.33% cross-visitation.
Traffic workload distribution reveals peak hours, enabling optimal staffing and resource allocation to enhance customer experience and operational efficiency.
Pollo Tropical's peak traffic occurs between 12 PM and 2 PM, with significant activity from 8 AM to 8 PM. The lowest traffic is during night hours. Operations should be optimized between 8 AM and 8 PM.
Understanding consumer demographics enables targeted marketing, product development, and positioning strategies to resonate with specific customer groups.
Pollo Tropical's consumer base in Colombia shows a high affinity towards men (Index: 134) and Gen X (Index: 456), while women show under-indexed affinity (Index: 54). Marketing strategies should target these groups.