Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pollo Pérez performance in the Mexico and how they change over time
See what factors influence Pollo Pérez performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pollo Pérez' competitors in the Mexico
An analysis of Pollo Pérez' competitors in the Mexico
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Pollo Pérez is in the lower 24% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pollo Pérez is in the lower 24% of brands in Mexico's Cafe & Restaurants industry, indicating a below average market performance. This suggests a need to improve its competitive standing. Performance peers in the same percentile range include Oaxacaquí, FLAUTAS MAGOS, Que En Birria by Fileton, Hamburguesas al Carbón Torreón - (Henry Ford), Bremen, and Casa Dely Tlaquepaque.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Pollo Pérez's overall customer satisfaction (CSAT) is 72%, a 15.7 percentage point increase year-over-year. This indicates improved customer sentiment. Veracruz shows a CSAT of 67%, with a 9.9 percentage point increase. The CSAT dynamic data shows a consistent CSAT score of 82.22% from June to August 2025.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Pollo Pérez has a total of 20 outlets. Veracruz has the highest number of outlets (7), followed by State of Mexico (4), Oaxaca (3), and San Luis Potosí (3). Chiapas, Guanajuato, and Morelos each have 1 outlet. This distribution highlights Veracruz as a key market.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation.
The top competitors for Pollo Pérez, based on cross-visitation, are El Toque De Paty, Toks, Ruta 3 Sports Bar, Taqueria El Fogonazo, and Los Huastecos, each with a cross-visitation rate of 5.26%. This indicates that customers who visit Pollo Pérez also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Pollo Pérez experiences peak traffic workload between 11:00 AM and 7:00 PM, with the highest workload at 4:00 PM (59.56%). Traffic is minimal between midnight and 9:00 AM. This data suggests optimal staffing during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific demographics.
Women are overrepresented among Pollo Pérez's consumers (70% affinity), while men are also overrepresented (126% affinity). Gen Y exhibits a very high affinity (172%), indicating a strong connection with this generation. This suggests targeted marketing towards these segments.