Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
See what factors influence PJ's Coffee performance in the Vietnam and how they change over time
See what factors influence PJ's Coffee performance in the Vietnam and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of PJ's Coffee' competitors in the Vietnam
An analysis of PJ's Coffee' competitors in the Vietnam
Discover your traffic workload during different times of the day
In Cafés & Restaurants
·Jun – Aug 25
PJ's Coffee is in the top 3% of brands
Sample of brands in the same percentile
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
PJ's Coffee holds a leading market performance at the 97th percentile, indicating it is in the top 3% of brands in Vietnam's Cafe & Restaurants industry. Performance peers include Dasushi Buffet, Hoa Seafood Restaurant, Dê Chúa Đà Thành II, Cơm Niêu Tuyết Mai 1 - #LongGiaChu, Cơm Bếp Hà Nguyên, and XINH COFFEE&TEA, also at the 97th percentile. This means PJ's Coffee has a significant market presence compared to its competitors.
Competitor analysis identifies key rivals and customer preferences, crucial for strategic positioning and differentiation.
Top competitors for PJ's Coffee, based on cross-visitation, include Nam Hoa Noodles & Asian Kitchen, Sỏi Thái in Saigon, Haidilao, Pizza 4P's, and Som Tum Thai, each with a cross-visitation rate of 10%. This indicates that customers who visit PJ's Coffee also frequent these establishments.
Traffic workload highlights peak operational times, enabling efficient staffing and resource allocation for optimal service.
Traffic workload analysis for PJ's Coffee reveals peak hours between 8:00 AM and 10:00 AM, with the highest traffic workload at 69.71 at 9:00 AM. Traffic is minimal in the early morning and late evening hours.
Understanding consumer segments informs targeted marketing and positioning strategies, enhancing relevance and engagement.
Consumer segments data shows that women have a higher affinity (107) for PJ's Coffee compared to men (95). Gen X shows a high affinity (188) followed by Gen Z (118) and Gen Y (82). Gen X is overrepresented, while Gen Y is underrepresented relative to average consumers.