Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Pizza King performance in the Egypt and how they change over time
See what factors influence Pizza King performance in the Egypt and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Pizza King' competitors in the Egypt
An analysis of Pizza King' competitors in the Egypt
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizza King is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Pizza King in Egypt holds a leading market position with a percentile of 99, placing it in the top 1% of brands. This high percentile indicates a strong competitive advantage. Performance peers include Garnell Sushi & Poke, Ebn Hamido Seafood Restaurant, السبكي كايرو فيو كافيه, Etoile Patisserie, اولاد طأطأ, and Nook Cafe, all within the top percentile.
Customer Satisfaction (CSAT) measures how well Pizza King meets customer expectations, impacting loyalty and brand reputation in the competitive landscape.
Overall CSAT for Pizza King in Egypt is 41%, a decrease of 12 percentage points year-over-year. CSAT varies by location: Giza shows 67% (+11.7pp), Alexandria 52% (+11.2pp), while Cairo is at 34% (-20.1pp). The overall decrease indicates a need to investigate and address customer concerns, especially in Cairo, despite positive growth in Giza and Alexandria.
Average Check reflects customer spending per visit, impacting overall revenue and profitability for Pizza King in the Cafe & Restaurants sector.
The overall average check for Pizza King in Egypt is 403.10 EGP, a 22.50% increase year-over-year. In Cairo, the average check is 437.10 EGP, with no growth reported. The increase shows customers are spending more per visit, enhancing revenue generation despite stagnant growth in the major city.
Number of Outlets indicates Pizza King's market reach and presence, influencing brand visibility and customer accessibility across Egypt.
Pizza King has 22 outlets in Egypt. Cairo has the most with 12, followed by Giza and Alexandria with 3 each. Western, Eastern, Al Qalyubiya and Matruh each have 1 outlet. The distribution highlights Cairo as the primary market, with opportunities for expansion in other regions.
Competitor analysis helps Pizza King understand its competitive landscape and identify opportunities to differentiate and attract more customers.
Top competitors based on cross-visitation are McDonald's (10.19%), KFC (8.33%), Koshary El Tahrir (6.48%), BALBAA Restaurant - Sidi Beshr (3.70%), and Holmes (3.70%). These insights show Pizza King's customer base also frequents these brands, indicating potential areas for strategic differentiation.
Traffic Workload analysis shows peak hours, enabling Pizza King to optimize staffing and resource allocation for enhanced customer service.
Traffic workload varies throughout the day, peaking between 18:00 and 22:00, with the highest traffic at 21:00 (63.29%). Traffic is lowest between 3:00 and 7:00. Pizza King should optimize staffing and resources to meet the higher demand during peak hours to ensure optimal customer satisfaction.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies, improving customer acquisition and loyalty.
Consumer gender mix shows a significant over-representation of men (affinity index of 125) and an under-representation of women (affinity index of 34). Among generations, Gen Z shows high affinity (index of 357), followed by Gen X (135), while Gen Y is under-indexed (56). These insights suggest targeted campaigns to better engage female and Gen Y customers, leveraging the high affinity of Gen Z and Gen X.