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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza Di Roma performance in the Georgia and how they change over time
See what factors influence Pizza Di Roma performance in the Georgia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza Di Roma' competitors in the Georgia
An analysis of Pizza Di Roma' competitors in the Georgia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizza Di Roma is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Di Roma's market performance is at the 71st percentile, indicating an average/above average market standing. This means the brand attracts more customers than many competitors in Georgia's Cafe & Restaurants industry. Performance peers in the same percentile range include Dunkin', Sighnaghi Estate - სიღნაღის მამული, Bermukha, and Botanico Café.
Customer satisfaction (CSAT) reflects how happy customers are with their experience, directly impacting loyalty and brand reputation.
Pizza Di Roma's overall CSAT is 77%, a decrease of 3.1 percentage points year-over-year. In the Autonomous Republic of Adjara, CSAT is also 77%, with a decrease of 4.4 percentage points. This indicates a need to investigate and address potential issues affecting customer satisfaction to prevent further decline.
Average check reveals how much customers spend per visit, influencing revenue and profitability strategies.
The overall average check for Pizza Di Roma is 32.4 GEL, a 7% decrease year-over-year. In the Autonomous Republic of Adjara, the average check is 30.7 GEL, with no change. The decrease in overall average check suggests a need to analyze pricing strategies or customer spending habits.
Number of outlets indicates brand's reach and presence, affecting market coverage and accessibility for customers.
Pizza Di Roma has one outlet in the Autonomous Republic of Adjara and one in Lower Kartli. This limited number of outlets may restrict market penetration and growth potential compared to competitors with a larger footprint.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Pizza Di Roma's customers also frequently visit McDonald's (17.95% cross-visitation), Wendy's (7.69%), Maharajah Restaurant (5.77%), Luca Polare ლუკა პოლარე (5.13%), and Dona bakeshop (5.13%). McDonald's is the most cross-visited brand. This suggests opportunities for Pizza Di Roma to differentiate itself and attract more loyal customers.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation for optimal service.
Pizza Di Roma experiences peak traffic between 18:00 and 21:00, with the highest workload at 20:00 (71.61). Traffic is minimal between 0:00 and 9:00. This data helps optimize staffing and resource allocation to meet customer demand during peak hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics.
Women (110 affinity index) and Gen Y (111 affinity index) are overrepresented among Pizza Di Roma's consumers, indicating high affinity. Men (91 affinity index) are underrepresented. Gen X (109 affinity index) also show high affinity. This suggests targeted marketing towards women and Gen Y could be particularly effective.