Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Pizza Crek performance in the Brazil and how they change over time
See what factors influence Pizza Crek performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Pizza Crek' competitors in the Brazil
An analysis of Pizza Crek' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Pizza Crek is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Pizza Crek holds a leading market position in Brazil's Cafe & Restaurants industry with a percentile of 98, placing it in the top 2% of brands. This indicates strong customer preference and competitive advantage. Performance peers within the same percentile range include Sushiya Sinop, Mamma's Pizza, Twofit, Marginal Grill, Artesanal Quatro Burguer, and Madre Teresa Deli.
Customer satisfaction is crucial as it reflects customer loyalty and impacts brand reputation, driving repeat business and positive word-of-mouth.
Pizza Crek's overall customer satisfaction (CSAT) is 73%, slightly down by 0.6 percentage points year-over-year. The North Region shows high satisfaction at 100%, a significant increase of 23.1 percentage points. The Southeast Region also shows positive growth, reaching 73% with a 4 percentage point increase. This highlights regional variations in customer experience.
Average check indicates how much customers spend per visit, influencing revenue and profitability. It helps in pricing strategy and understanding customer spending habits.
Pizza Crek's overall average check is 50.8 BRL, a 1.2% increase year-over-year. The Southeast Region reports an average check of 52.1 BRL. The upward trend in average check suggests customers are spending slightly more per transaction, positively impacting revenue.
Number of outlets reflects brand's reach and accessibility, influencing market penetration and customer convenience across different regions.
Pizza Crek has a total of 55 outlets across Brazil. The Southeast Region has the highest concentration with 39 outlets. Northeast Region has 7 outlets, Central-West Region has 4, North Region has 3, and South Region has 2. This distribution highlights the brand's stronger presence in the Southeast Region.
Analyzing competitors is vital for strategic decision-making, identifying market threats, and understanding customer preferences and competitive advantages.
Pizza Crek's top competitors include McDonald's (11.11% cross-visitation), Coco Bambu (9.26%), Outback Steakhouse (3.70%), Jeronimo (3.70%), and Pão de Queijo Mania Premium (3.70%). This indicates that customers who visit Pizza Crek also frequently visit these brands, particularly McDonald's and Coco Bambu.
Understanding traffic workload by hour helps optimize staffing, manage inventory, and improve customer experience during peak and off-peak times.
Pizza Crek experiences peak traffic between 17:00 and 21:00, with the highest workload at 20:00 (54.46%). Traffic is significantly lower during early morning hours. This data informs staffing and resource allocation to meet customer demand effectively during peak hours.
Understanding consumer segments helps tailor marketing strategies, personalize customer experiences, and optimize product offerings to meet specific needs.
Pizza Crek's consumer base shows a high affinity among women (89 index) and Gen Y (171 index). This suggests that Pizza Crek resonates strongly with Gen Y. These insights can guide marketing efforts and product development to better cater to these key segments.