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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pércimon performance in the Colombia and how they change over time
See what factors influence Pércimon performance in the Colombia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pércimon' competitors in the Colombia
An analysis of Pércimon' competitors in the Colombia
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Pércimon is in the top 1% of brands
Sample of brands in the same percentile
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pércimon in Colombia's Cafe & Restaurants industry is a leading brand with a market performance of 99, placing it in the top 1%. This high percentile indicates strong customer preference and a robust competitive position relative to peers like Salvator's Pizza & Pasta.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and growth. Monitoring CSAT helps identify areas for service and product improvements.
Pércimon's overall CSAT is 50%, a decrease of 9.8 percentage points year-over-year. Regional CSAT varies: RAP Caribe shows 72% but is down 12.8pp, while RAP (Especial) Central is at 58% but is up 16pp. RAP del Agua y la Montaña shows 42% and is down 14.6pp. The varying regional performance highlights the need for geographically tailored improvement strategies.
Outlet count indicates market presence and growth. Tracking outlets informs expansion strategies and market penetration effectiveness.
Pércimon has 22 outlets in Colombia. RAP del Agua y la Montaña has 19 outlets, RAP (Especial) Central has 2, and RAP Caribe has 1. The concentration in RAP del Agua y la Montaña indicates a strategic focus on that region.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies and market positioning efforts.
Pércimon's top competitors in Colombia include Crepes & Waffles (15.66% cross-visitation), Il Forno (4.82%), Cartagena (4.82%), Restaurante Candé (3.61%), and Salón Tropical (3.61%). High cross-visitation with Crepes & Waffles suggests significant customer overlap.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and improved customer experience.
Pércimon's peak traffic workload in Colombia occurs between 10:00 and 20:00, with the highest workload at 51.91% at 15:00. Traffic is minimal from 0:00 to 9:00 and after 20:00, indicating the need to optimize staffing during peak hours.
Understanding consumer segments by Gender and Generation is strategic for targeted marketing and optimized positioning strategies.
Pércimon's customer base in Colombia shows high affinity among Women (107 index) and Gen X (114 index). Men (95 index), Gen Y (83 index) and Gen Z (95 index) are under-indexed. Targeted campaigns can leverage Gen X and women’s strong affinity.
Cafés & Restaurants