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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Parmeggio performance in the Brazil and how they change over time
See what factors influence Parmeggio performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Parmeggio' competitors in the Brazil
An analysis of Parmeggio' competitors in the Brazil
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Parmeggio is in the lower 33% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Parmeggio's MARKET PERFORMANCE is in the lower 33%, indicating a below average market standing. This means Parmeggio captures less foot traffic compared to most competitors in Brazil's Cafe & Restaurants industry. Performance peers in the same percentile: Quero Japa, Restaurante Farofa Paulista em Santo André, Boteco Posto 15, Empadão Goiano da Tânia (Rio Quente), SOFT ≈ Ice Cream, Sunflower by Wellendorf | Restaurante.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business and positive word-of-mouth.
Parmeggio's overall CSAT is 77%, a significant 15.1 percentage point increase year-over-year, indicating improved customer happiness. CSAT is high in the South Region (92%) but lower in the Southeast Region (76%), suggesting regional differences in customer experience. Recent CSAT trended downwards from June to August 2025.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions to boost profitability.
Parmeggio's overall average check is 47.7 BRL, a 9.6% decrease year-over-year, suggesting customers are spending less per visit. The Southeast Region shows an average check of 44.5 BRL. Average check fluctuated between 47.43 BRL and 52.86 BRL from June to August 2025.
Outlet count indicates brand reach and market presence. Growth reflects expansion strategy, while distribution across regions shows geographic focus.
Parmeggio has 20 outlets in Brazil, predominantly in the Southeast Region (16 outlets). The Northeast, South, and North regions have fewer outlets (2, 1, and 1 respectively), indicating a concentration of business in the Southeast.
Identifying competitors through cross-visitation reveals direct rivals. Understanding shared customer base informs competitive strategies and differentiation efforts.
Parmeggio's customers also visit Dogueria Cachorrão (12.5% cross-visitation), indicating it's a notable competitor. Other competitors include Ian Restaurante, Maria Antonieta, Giraffas and Dan'Sama - Japanese Food (all 6.25% cross-visitation).
Traffic workload by hour shows peak operational times. Understanding customer flow helps optimize staffing, manage resources, and improve service efficiency.
Parmeggio experiences peak traffic workload between 10 AM and 9 PM, with the highest activity around 6 PM (57.13). Traffic is minimal during early morning hours (0 AM - 6 AM), indicating typical restaurant operating hours.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows tailored campaigns, improving engagement and ROI.
Parmeggio's customer base shows a higher affinity towards women (index 119) compared to men (index 81). Gen Y demonstrates a high affinity (index 172), suggesting this generation is overrepresented among Parmeggio's customers.