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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Olá performance in the Portugal and how they change over time
See what factors influence Olá performance in the Portugal and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Olá' competitors in the Portugal
An analysis of Olá' competitors in the Portugal
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Olá is in the lower 12% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Olá's market performance is in the lower 12% in Portugal's Cafe & Restaurants industry, indicating a critically low market standing. This means Olá captures significantly less foot traffic compared to its competitors. Performance peers in a similar range include Miratala, O Retalinho, Segredo do Forno, Tempero da Bela, Tasquinha d'Ouro, and Café favorito.
Outlet count indicates brand reach and market penetration, reflecting expansion strategy and brand presence.
Olá has a total of 14 outlets in Portugal. The majority of outlets are located in Porto and Lisbon (4 each), followed by Setúbal (3), and then Viseu, Braga and Vila Real (1 each). This distribution highlights a concentration in major urban areas.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Olá's top competitors based on cross-visitation in Portugal are h3 (28.57%), Casa da Índia (14.29%), Mediterrâneo Restaurante (14.29%), Everest Montanha (14.29%), and Yolé Ice Cream (14.29%). This indicates that customers who visit Olá also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Olá experiences peak traffic workload between 10:00 and 22:00, with the highest workload occurring at 22:00 (54.14%). Traffic is significantly lower during the early morning hours (0:00-6:00). This data suggests optimal staffing should be scheduled for late morning through late evening.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific groups.
Olá's customer base in Portugal shows a high affinity towards women (index 93) and men (index 106). Gen Y shows an affinity index of 98. This suggests that men are overrepresented and women are underrepresented, while Gen Y is slightly underrepresented compared to the average consumer.