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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Oakberry Açaí performance in the Spain and how they change over time
See what factors influence Oakberry Açaí performance in the Spain and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Oakberry Açaí' competitors in the Spain
An analysis of Oakberry Açaí' competitors in the Spain
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Oakberry Açaí is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Oakberry Açaí's market performance is at the 50th percentile in Spain, indicating an average market position. This means the brand's foot traffic is on par with the median within the Cafe & Restaurants industry. Performance peers in the same percentile range include Los Montes de Galicia, La Piemontesa, Ku lounge cafe, Taberna, Little Thai, and Sushiaoi.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Oakberry Açaí's overall CSAT is 82% in Spain, a decrease of 2.4 percentage points year-over-year. The Canary Islands show the highest CSAT at 88%, while the Community of Madrid has the lowest at 74%. Catalonia also experienced a significant CSAT decrease. This suggests a need to investigate and address customer concerns, particularly in Madrid and Catalonia.
Average check reveals spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions for increased profitability.
The overall average check for Oakberry Açaí in Spain is 10.70 EUR, a 5.80% increase year-over-year. The Balearic Islands have the highest average check at 14.20 EUR, while the Canary Islands have the lowest at 9.30 EUR. This indicates regional differences in customer spending habits.
Outlet count indicates market presence and growth. Tracking this KPI reveals expansion progress and regional focus, crucial for strategic planning and investment.
Oakberry Açaí has 18 outlets in Catalonia, the highest number in Spain. The Community of Madrid has 6, Canary Islands 5, Balearic Islands 4, and Andalusia 3. This distribution highlights Catalonia as a key market for Oakberry Açaí.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning efforts.
Honest Greens is the top competitor with a cross-visitation rate of 6.01%, followed by Starbucks at 3.01%. AMAZONIA ACAI, KFC and Brunchit also show significant cross-visitation. This indicates that customers who visit Oakberry Açaí also frequent these establishments.
Traffic workload reveals peak hours, enabling efficient staffing. Analyzing hourly patterns optimizes resource allocation and enhances customer experience during busy periods.
Oakberry Açaí experiences peak traffic between 10:00 and 20:00, with the highest workload around 19:00 (54.42). Traffic is minimal during early morning hours. This data suggests optimal staffing levels should be maintained during peak hours.
Consumer segments inform targeted marketing. Understanding gender and generational preferences allows tailored campaigns, maximizing engagement and ROI.
Women (affinity index 138) and Gen Z (affinity index 222) are overrepresented among Oakberry Açaí's consumers, indicating high affinity. Men (affinity index 65) and Gen X (affinity index 45) are underrepresented. Gen Y has an affinity index of 122. Marketing efforts should consider these segment preferences.