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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nespresso performance in the Belgium and how they change over time
See what factors influence Nespresso performance in the Belgium and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Nespresso' competitors in the Belgium
An analysis of Nespresso' competitors in the Belgium
In Cafés & Restaurants
·Jun – Aug 25
Nespresso is in the lower 35% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nespresso's market performance is in the lower 35% in Belgium's Cafe & Restaurants industry, indicating a below average market standing. Performance peers in the same percentile range include Chicago, Estaminet De Peerdevisscher, O'Learys, Pho Diem Xuan, La Siesta, and Falafel spot. This suggests Nespresso has opportunities to improve its market share.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Nespresso's overall customer satisfaction in Belgium is 88%, a decrease of 2.9 percentage points year-over-year. Brussels-Capital region shows a CSAT of 83% with a significant decrease of 13.7 percentage points. The CSAT trend decreased from May to July 2025, indicating a potential need to address customer concerns.
Outlet distribution indicates market reach and brand presence, influencing accessibility and customer convenience across different regions.
Nespresso has 16 outlets in Wallonia, 9 in Flanders, and 5 in Brussels-Capital, Belgium. Wallonia has the highest number of outlets, indicating a stronger presence in that region. There is no growth data available for the number of outlets.
Identifying key competitors and cross-visitation patterns helps refine marketing strategies and understand customer preferences.
Nespresso's top competitors in Belgium, based on customer cross-visitation, are Delitraiteur (16.67%) and Quick (16.67%). Chez Eddy, Deliway, and Café Saint-Jean each have 8.33% cross-visitation. This indicates that Nespresso customers also frequent these establishments.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service.
Nespresso experiences peak traffic workload between 12:00 and 15:00, with the highest workload at 14:00 (42.78). Traffic is minimal between 22:00 and 6:00. This data suggests optimal staffing during peak hours to manage customer flow effectively.
Understanding consumer demographics enables targeted marketing, tailoring products and messaging to specific customer groups.
Nespresso's customer base shows a high affinity for women (134 index) and Gen Y (140 index) in Belgium. Men are under-indexed (74 index), as are Gen X (79 index). This suggests targeted marketing towards women and Gen Y could be particularly effective.