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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nelles - Die Backmanufaktur performance in the Germany and how they change over time
See what factors influence Nelles - Die Backmanufaktur performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Nelles - Die Backmanufaktur' competitors in the Germany
An analysis of Nelles - Die Backmanufaktur' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Nelles - Die Backmanufaktur is in the lower 27% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nelles - Die Backmanufaktur's market performance is in the lower 27%, indicating a below average market standing. This means the brand captures less foot traffic compared to competitors. Performance peers in the same range include Zum Schusterjungen, El Gaucho, Ulrike's Kulturbackhaus, Schrepfersmühle, Fiedlers and Alekos.
Customer satisfaction reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Overall customer satisfaction for Nelles - Die Backmanufaktur is 78%, a decrease of 5.1 percentage points year-over-year. Rhineland-Palatinate shows high satisfaction (94%), while North Rhine-Westphalia shows lower satisfaction (69%). The trend shows a decrease in CSAT from May to June, then a slight increase in July.
Average check reveals spending habits, informing pricing strategies and identifying upselling opportunities to boost revenue.
The overall average check for Nelles - Die Backmanufaktur is 8.1 EUR, a 21.2% increase year-over-year. In North Rhine-Westphalia, the average check is 7.4 EUR. The average check remained approximately the same from May to July.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Nelles - Die Backmanufaktur has 18 outlets in North Rhine-Westphalia and 3 in Rhineland-Palatinate. This distribution highlights a stronger presence in North Rhine-Westphalia compared to Rhineland-Palatinate.
Competitor analysis identifies key rivals and customer preferences, guiding strategic positioning and marketing efforts.
The top competitors for Nelles - Die Backmanufaktur, based on customer cross-visitation, are Cafe Extrablatt (11.11%), McDonald's (8.89%), Voigt Bäckerei & Konditorei (4.44%), Brauereischänke "Alte Brauerei" (4.44%) and Bäckerei Kraus GmbH (4.44%).
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer satisfaction.
Traffic workload for Nelles - Die Backmanufaktur peaks between 7 AM and 7 PM, with the highest traffic around 11 AM. There is no traffic between 8 PM and 5 AM. This data suggests the need for maximum staffing during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific demographics.
Women (108%) are overrepresented among Nelles - Die Backmanufaktur's customers, while men (95%) are slightly underrepresented. Gen X (123%) shows high affinity, while Gen Y (81%) is under-indexed.