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Managing Partner, Global Business Development
See what factors influence nellai karupatti coffee performance in the India and how they change over time
See what factors influence nellai karupatti coffee performance in the India and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
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Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of nellai karupatti coffee' competitors in the India
An analysis of nellai karupatti coffee' competitors in the India
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
nellai karupatti coffee is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates a brand's share of foot traffic, reflecting its competitive strength and customer preference.
nellai karupatti coffee's market performance is at the 98th percentile, indicating a leading position. This high percentile signifies that the brand attracts more customers than most competitors. Performance peers in a similar range include Grotto-Pizzeria, Manas Satara Family Resto & Lounge Surur, Delhi-36, Greek Sky Cafe & Restaurant, Annam South Indian Restro, and Two Hungry Stoners, reflecting competition within the top tier.
CSAT measures customer happiness, impacting loyalty and revenue. Tracking CSAT helps identify areas for improvement to boost customer retention.
Overall customer satisfaction for nellai karupatti coffee is 64%, a decrease of 6.5 percentage points year-over-year. In Tamil Nadu, CSAT is 61%, with a decrease of 10.4 percentage points. The CSAT trend shows fluctuations across the months, peaking in July 2025. Addressing the drivers behind this negative trend is crucial.
Average check reflects customer spending per visit, influencing revenue. Monitoring it helps optimize pricing and promotions for higher profitability.
The overall average check for nellai karupatti coffee is 173 INR, a decrease of 12.2% year-over-year. In Tamil Nadu, the average check is 179.4 INR, showing no growth. The average check has been fluctuating between 162.5 and 178.79 INR over the reported period. Declining average check suggests a need to reassess menu offerings or pricing strategies.
Outlet count indicates brand reach and growth. Tracking outlet distribution helps evaluate expansion strategies and market penetration effectiveness.
nellai karupatti coffee has 19 outlets in Tamil Nadu, 1 in Karnataka, and 1 in Andhra Pradesh. Tamil Nadu accounts for the majority of the brand's outlets, demonstrating its primary market focus. A low outlet presence in Karnataka and Andhra Pradesh suggesting opportunities for further expansion in those regions.
Identifying competitors helps refine strategies. Knowing cross-visitation patterns enables targeted marketing to capture more market share.
The top competitors for nellai karupatti coffee, based on customer cross-visitation, include Adyar Ananda Bhavan - A2B (11.83%), Aaladipattiyan (5.33%), Domino's Pizza (5.33%), Sangeetha Veg Restaurant (4.73% and 4.14%). These brands attract a segment of nellai karupatti coffee's customers, indicating potential areas for competitive differentiation and customer retention strategies.
Understanding traffic workload helps optimize staffing and resource allocation. Aligning operations with peak hours enhances customer experience.
Traffic workload for nellai karupatti coffee peaks between 17:00 and 20:00, with the highest activity at 19:00 (56.65%). The lowest traffic occurs between 0:00 and 3:00. This information can be used to efficiently manage staffing levels, optimize service during peak hours, and potentially promote off-peak times to distribute workload.
Understanding consumer segments is crucial for targeted marketing. Tailoring strategies to gender and generational preferences increases engagement.
nellai karupatti coffee shows a high affinity with men (index of 109), meaning that male consumers are overrepresented relative to the average. Conversely, women are underrepresented (index of 74). Among generations, Gen X (154) and Gen Z (167) show high affinity, while Gen Y (84) shows lower affinity. Tailored marketing based on these affinities can potentially enhance customer engagement and brand loyalty among the most receptive segments.