Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Murni Discovery performance in the Malaysia and how they change over time
See what factors influence Murni Discovery performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Murni Discovery' competitors in the Malaysia
An analysis of Murni Discovery' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Murni Discovery is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Murni Discovery's market performance is at the 54th percentile, indicating an average market standing. This means the brand's foot traffic is on par with competitors like Rinjin Shokudo, JM Bariani House, 十号台北 Taipei 10, Grumpy Bagels, The Pinggan Cafe Johor Bahru, and Yum Yum BBQ Kepong 羊不同 甲洞.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Murni Discovery's overall CSAT is 70%, a 10.1 percentage point increase year-over-year, showing improved customer sentiment. Selangor shows higher satisfaction (73%) than Kuala Lumpur (61%). The CSAT trend increased from June to July 2025, then decreased in August.
Average check (AvgCheck) measures the average spending per customer, reflecting pricing strategy and customer spending habits.
The average check for Murni Discovery is 31.2 MYR in Selangor and 27.4 MYR in Kuala Lumpur. Selangor shows 0% growth. The average check increased from June to July 2025, with a slight increase in August.
Number of outlets indicates brand reach and market presence, influencing accessibility and brand awareness.
Murni Discovery has 16 outlets in Selangor and 5 in Kuala Lumpur. This distribution highlights a stronger presence in Selangor, indicating a strategic focus or higher market demand in that region.
Identifying top competitors helps understand the competitive landscape and refine strategies to gain market share.
Murni Discovery's top competitors based on customer cross-visitation are Nasi Kalut Jitra Mai Seksyen 7 (34.71%), Nasi Lemak Kelawar (31.80%), HE & SHE COFFEE KPPIM UITM SHAH ALAM (31.55%), Al Rawsha Restaurant (30.83%), and India Gate Restaurant (29.85%).
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Murni Discovery experiences peak traffic workload between 18:00 and 22:00, with the highest workload at 21:00 (67.39). Traffic is minimal between 0:00 and 7:00. This data informs staffing and resource allocation strategies.
Understanding consumer segments allows for targeted marketing, tailoring products and messaging to specific demographic groups.
Murni Discovery's customer base shows a high affinity towards women (111 index), and under-indexed for men (87 index). Gen X (102 index) and Gen Y (108 index) are over-represented, while Gen Z (84 index) is under-represented.