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Managing Partner, Global Business Development
See what factors influence Moma's bubble tea bar performance in the Thailand and how they change over time
See what factors influence Moma's bubble tea bar performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of Moma's bubble tea bar' competitors in the Thailand
An analysis of Moma's bubble tea bar' competitors in the Thailand
Top-5 brands that brand's customers also visit
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Moma's bubble tea bar is in the top 1% of brands
Sample of brands in the same percentile
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Moma's bubble tea bar holds a leading position with a percentile of 99, placing it in the top 1% of brands. This demonstrates a strong market standing relative to competitors like Cafe De Chote, Caravan, Just A Drink Maybe - Bagel Coffee Shop, Chill 87, Baoya Cha & Kafei, and Kloset Coffee Bar, all positioned at the same level.
Analyzing competitors reveals customer preferences and market dynamics. Overlap in customer visits indicates direct competition and areas for differentiation.
Moma's bubble tea bar's customers also frequent Café Amazon (7.69%), Frying Pan Jerk Grill (7.69%), Hong Kong Roast Duck เป็ดย่างฮ่องกง (7.69%) and Moma's bubble tea bar, Around Community Mall (7.69%), indicating these brands compete for the same customer base. Cross-visitation to Café Amazon suggests competition in the broader café market.
Understanding consumer segments informs targeted marketing and positioning strategies, maximizing ROI by reaching the most receptive audiences.
Women (135 index) and Gen Y (110 index) show a high affinity for Moma's bubble tea bar, suggesting they are overrepresented among its customers. Men (76 index), Gen X (52 index) and Gen Z (100 index) are underrepresented. Marketing efforts should focus on those with the high affinity.
Cafés & Restaurants